Written by: Roshan Dwivedi
According to reports, Eros Now, the OTT platform of Eros International has registered over 100 million subscribers and 7.9 million paying subscribers in the FY1-18. The SVOD platform witnessed a staggering 58% increase over the last reported quarter and a whopping 277% increase from 2.1 million paying subscribers compared to FY17.
Speaking on the remarkable development, Rishika Lulla Singh, Eros Digital CEO, said, “When we launched three years ago, our mission was to reach out to viewers looking for differentiated and quality content. In December 2016, we achieved 2 million paying subscribers which doubled to 5 million within a year. This quarter has seen a substantial leap resulting in 58% Q-on-Q growth. This benchmark is a testament to our strong content library coupled with a strong tech backbone.”