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F1 to consider live streaming, in talks with top online broadcasters 22 March 2021

F1 is all set to live stream its incredible racing experience for the better entertainment of its fans. The racing brand is currently streaming events in on demand format on Netflix. To drive more engagement, it is looking towards live streaming options. 

F1 is in talks with Amazon, Apple, and more such top brands to solve their one query and come to a mutual discussion, “Could you do a deal where on the one hand they acquire your rights, we carve out F1 TV and F1 TV’s carried on channels?

Ian Holmes, Sports Director of Media Rights explained, ‘’We’re in pretty regular contact – ‘negotiations’, ‘discussions’, that’s a little more advanced, I would say ‘contact’ – with the likes of Amazon, Facebook, YouTube,”

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