Flipkart partners with Hotstar for an online ad platform

Roshan Dwivedi Published on : 23 July 2018

Flipkart partners with Hotstar for an online ad platform

India’s largest online retailer, Flipkart has struck a strategic alliance with online video streaming service Hotstar for launching a video advertisement platform. This alliance is aimed at creating more revenue from the rising video advertising business. The new video ad platform, Shopper Audience Network, will enable brands to target consumers through personalized video ads on Hotstar.

Prakash Sikaria, Senior Director, Flipkart quoted, “Understanding our customers better than anyone else has always been one of Flipkart’s core strengths, and these insights help marketers in their ad journey, on our platform. This partnership further leverages the intent-based understanding and couples it with Hotstar’s platform to create an unparalleled offering in the ads industry in India.”

Written by: Roshan Dwivedi

Add your comment

Leave a Reply Cancel reply

Try Muvi One free for 14 days

No Credit Card Required

.muvi.com

Your website will be at https://yourname.muvi.com, you can change this later.

I agree to Muvi's Terms & Privacy Policy.

Upcoming Webinar

October 11

9:00AM PST

Creating a New-Age Customer Support System

Creating a new-age customer support system requires leveraging modern technologies and strategies to provide exceptional customer service which includes creating workflow laced tools for listing and managing customer enquiries, issues, internal requests, delivery backlog, release management, feedbacks, To Dos for teams, SLAs etc seamlessly by tailoring it as per your processes and policies. In this webinar you get to understand how to implement a strategic customer support system by understanding our innovative workflow management tool and also managing integrations with ease. Also it will help you be able to track, monitor the deliverables in an effective and efficient manner.

In this webinar, you will learn :

Tattle’s Architecture Unveiled: Discover the backbone that powers your deliveries and processes.
Tool Creation Process: A detailed walkthrough how to create tools for customer , Internal teams, manage workflows and SLAs
Integrations: Effortlessly integrate with multiple data sources to collect and manage enquiries, issues, feedbacks

Event Language: English

1 hour