Muvi Blogs

Beyond The Buzz- Latest Insights From Muvi

Please wait while we enable your Account

0%

Contacting Amazon Web Services
Deploying Cloud Servers, Storage, Transcoding & Database Servers
Deploying Global CDN
Deploying Firewall & Enabling Security Measures
Deploying the CMS & Admin Module
Deploying Website, Mobile & TV Apps framework
Creating your FTP account
Finishing up all the modules
Preparing for launch

How Communication Service Providers Can Find Value in Over-the-Top Video 26 June 2015

OTT Video Services

 

Internet streaming media, also known as over-the-top content (OTT) is a part of our everyday reality and affecting every entertainment medium. OTT-TV services have a steep growth potential, as a growing number of people worldwide already watch Internet video on their TV sets—and more regularly.

With the growth in digital services, video content is available on more devices through more services than ever before. Consumer demands are evolving on an almost daily basis.

This growth in OTT video services presents a major challenge for communication service providers (CSPs), since mobile data revenue isn’t enough to make up for the decline in legacy services such as voice and SMS, as a growing number of customers shift to applications such as the WhatsApp, Skype and Lync. Increasing competition is resulting in a need for CSPs to deliver convergent services and look for innovative ways to integrate previously separate technologies, such as voice, data and video. Additionally, OTT content providers are becoming more aggressive about acquiring and creating content. Netflix, an Internet-based video-on-demand service, for example, recently outbid more traditional players to become the exclusive outlet for  movies from The Weinstein Company—a multimedia production and distribution company—beginning in 2016.

Another type of threat comes from major high-tech and software players that are creating offerings that combine devices and services. An integrated stack of services, applications, operating systems, devices and chipsets is one of the biggest challenges to the plug-and-play distribution model today.

Read the entire story here.

Don't forget to share this post!


Latest Posts

Start Muvi One 14-days Free Trial

No Credit Card Required

Your website will be at https://www.yourname.muvi.com, you can change this later.

Related Blogs
Enhance Customer Experience and build new relation with Video Hosting Solution for Financial Institutions

Enhance Customer Experience and build new relation with Video Hosting Solution for Financial Institutions

  Video banking solutions are on rise these days. Financial institutions have leveraged the way of serving their customers digitally....

01 December 2022
How MUVI Uses S3+CloudFront to Deliver Global OTT Platforms with Zero Downtime

How MUVI Uses S3+CloudFront to Deliver Global OTT Platforms with Zero Downtime

  OTT is now everywhere. Be it your mobile or smart TV, OTT has become the first line of entertainment...

01 December 2022
EST (Electronic Sell Through) - The What, Why and How

EST (Electronic Sell Through) - The What, Why and How

  Electronic Sell Through (EST) has been a game changer since last year because the acquisition of digital movies and...

30 November 2022
Metadata Management - Makes your content Search Friendly and Easily Discoverable with Muvi!

Metadata Management - Makes your content Search Friendly and Easily Discoverable with Muvi!

  Why must you consider metadata management? Video metadata is highly essential for successful content recommendation as well as providing...

29 November 2022
How to Provide an Uninterrupted FIFA World Cup Streaming Experience to your Audiences with HLS?

How to Provide an Uninterrupted FIFA World Cup Streaming Experience to your Audiences with HLS?

    Soccer is a widely popular game and FIFA is the most watched event in the sports industry. A...

29 November 2022






 

Get Offer
close-link