Muvi Blogs

Beyond The Buzz- Latest Insights From Muvi

AR to be the ‘primary driver’ of VR/AR market by 2021 18 January 2017

According to a new research, mobile augmented reality (AR) could be the primary driver of the virtual reality (VR) and AR market by 2021, which is going to be worth US$108 billion (€101 billion). According to Digi-Capital’s new Augmented/Virtual Reality Report – 2017, AR will account for some US$83 billion of the combined AR/VR market, VR accounting for US$25 billion by 2021.

Digi-Capital stated that VR gerenated only US$2.7 billion revenues in 2016, which was counterbalanced by Pokémon Go’s outperformance helping AR to reach an unexpected US$1.2 billion revenue, out of the total US$3.9 billion VR/AR market in 2016.

Don't forget to share this post!


Roshan Dwivedi

Related Posts

White Papers

Latest Tweets

Join Us On Facebook

Subscribe to our Newsletter

Launching your own
OTT product

has never been easier
Take a Free Trial
No Credit Card required!
close-link