Third of Youth prefer Video On Demand Services

The findings are from Ofcom’s Public Service Broadcasting Annual Report 2016, published today, which looks at how well the public service broadcasters – BBC, ITV, STV in Scotland, UTV in Northern Ireland, Channel 4, S4C in Wales and Channel 5 – delivered their public service remits during 2015.

The main five public service channels provided by PSBs reached 84 per cent of the TV population in a typical week, and accounted for 51 per cent of all broadcast TV viewing in 2015. This share is similar to the last three years, but represents a decline from ten years ago when PSBs held a 70 per cent share of viewing. When PSBs’ ‘portfolio’ channels – such as BBC Four, ITV2 or E4 – are included, their share of viewing was 71 per cent in 2015.

People under 25 are watching around a quarter less broadcast TV than in 2010, while the average viewing of those aged 55-64 has only declined by 5 per cent.

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