Yahoo Scores A Touchdown With First Live Stream

Roshan Dwivedi Published on : 27 October 2015

Let’s assume that the Sunday morning’s NFL game between Jacksonville Jaguars and Buffalo Bills was on TV. It would have been a soaring TV ratings hit. The real news is, it wasn’t. On TV.

Yahoo, after its NFL live streaming deal, streamed the game for free, which we can see as a test drive to determine potential for delivering more NFL games over the Internet. From what the NFL-Yahoo execs has to say about it, we assume they were really happy about it.

This could be the worst case scenario for many Pay-TV operators that an NFL regular-season matchup featuring two mid-market divisional cellar-dwellers was streamed by Yahoo from London in the early-morning U.S. hours Sunday, drawing a massive audience of 15.2 million unique users.

Yahoo also claimed an impressive 33.6 million unique users for the game it streamed live from Wembley Stadium.

Written by: Roshan Dwivedi

Add your comment

Leave a Reply Cancel reply

Try Muvi One free for 14 days

No Credit Card Required

.muvi.com

Your website will be at https://yourname.muvi.com, you can change this later.

I agree to Muvi's Terms & Privacy Policy.

Upcoming Webinar

December 07

8:00AM PST

The Evolution of Streaming: Past, Present & Future with Muvi

Let’s uncover the past, navigate the present, and chart the course for what’s next in the dynamic world of streaming! In this webinar, we’ll embark on a journey through the dynamic landscape of streaming, exploring its roots, current state, and the exciting innovations shaping its future, all while uncovering the role of Muvi in this transformative journey.

Things the webinar will cover:

Introduction to Streaming’s Origins:
- Tracing the beginnings of streaming technology.
- Milestones and key developments that laid the foundation.
Current Streaming Landscape:
- Overview of the current streaming ecosystem.
- Market trends, consumer behavior, and the impact of global events.
Muvi’s Contribution to Streaming:
- How Muvi has played a pivotal role in the evolution of streaming.
- Case studies and success stories highlighting Muvi’s impact.
Technological Advancements:
- Exploring cutting-edge technologies influencing streaming.
- Muvi’s role in integrating and harnessing these advancements.
Content Delivery Strategies:
- Diversification in content types and formats.
- Muvi’s solutions for optimizing content delivery.
Monetization Models:
- Examining varied revenue streams in streaming.
- Muvi’s tools for effective monetization and subscription management.
User Experience and Engagement:
- Enhancing user satisfaction and engagement.
- Muvi’s features for creating a seamless streaming experience.
Future Trends and Innovations:
- Predictions for the future of streaming.
- Muvi’s roadmap and commitment to staying ahead of industry trends.