The traditional broadcasting system needs a change. Linear TV has been the source of entertainment for a very long time, but with the medium of on-demand content rapidly rising, is there hope for the traditional broadcasting system to progress further in 2021? Another factor that impacts Linear TV is the advertising medium. Brands spend huge …
Bonnier Broadcasting, part of Bonnier the Nordic region’s leading media company collaborates with Paywizard to boost growth of its subscription-based OTT services. With this partnership, Bonnier will be able to use Paywizard’s Agile platform to help grow its C More OTT service. The Swedish broadcaster aims to expand its pay-per-view, SVOD, and ad-based VOD services …
The turnover of ad-driven video streaming model has risen by 17% to €240.6 million in Germany in 2014, according to current data from IHS Technology released by German industry association BITKOM. The advertising turnover is expected to rise by 16% to €278 million this year. Almost three quarters (73%) of the internet users in Germany use video …