OTT platforms have made entertainment, sports, and education available to the users on-demand. The popularity of streaming media has eliminated the need of any middle man such as the traditional cable TV network. Muvi allows content owners to launch white-labeled Video and/or Audio streaming service – both on-demand and live. And following the recent pricing update of Muvi Free, creators can go live in a simple click at zero cost.
OTT Platforms - Latest updates on OTT Platforms
Key Market Predictions You May Have Missed at NAB 2015 23 April 2015
Last week, at the National Association of Broadcasters show in Las Vegas, broadcasters discussed the evolving market and how to adapt to changing viewer habits. Becoming the successful Broadcaster of Tomorrow requires a deep understanding of the millennials driving change in the industry and how to prepare for the fast-approaching digital-first era. The right online …
Canal+ OTT service sees record use for El Clasico 22 April 2015
Spanish pay TV provider Canal+’s Yomvi OTT TV platform passed a live streaming record on March 22, with a football match between Real Madrid and Barcelona being streamed to 376,000 devices, a 29% increase in device reach over the same period last year. According to technology provider Nagra, which provides the MediaLive-based platform for Yomvi, the …
European Commission sets sights on OTT regulatory reform, Net Neutrality on debate 21 April 2015
The European Commission is considering plans which could see a reform of regulatory policies to which over the top communications service providers are held. Draft documents unveiled by the commission have indicated that a level playing field between the telecoms industry, cable operators and alternative services, such as Whatsapp and Skype, has long since been forgotten. …
Rapid Shift to IP TV Supporting ‘Over the Top’ Video Content Streaming 21 April 2015
You are doing over the top (OTT) already if you stream content from Netflix, Amazon Prime Fire TV Stick,Slingbox, ellentube, the recently launched HBO Now and of course YouTube. These are just a few examples. OTT content is anything that reaches you the TV consumer without being mediated by an operator—a broadcast or cable network …
Traditional Television Viewing Continues To Grow Despite VOD Threat 21 April 2015
In reality, television viewing is down by 3% from last year,while video viewing through OTT platforms on Internet, smartphone, and multimedia devices combined is up by 45%. Misleading statistics considering their vastly different starting points. A more telling statistic is that 91% of all video viewing is still to traditional TV (and more than 90% …
The next billion OTT viewers will be able to stream HD online, claims Irdeto 20 April 2015
The next billion OTT platform viewers will be those consumers who will be able to stream HD content online as new compression technologies get adopted, eliminating one of the major limitations – bandwidth availability. Irdeto believes that currently there are approximately half a billion people globally with broadband connection over 1.0 Mbps allowing them to …
Making OTT content available on TV screens a possible way forward in India 20 April 2015
As video content increasingly seems to be consumed, shared and generated, the traffic of such content over the internet is increasing. In fact OTT media apps seem to be one of the few services that are earning large revenues for the OTT platforms says the paper. A majority of the revenues which are attained through advertising …
The World’s Love Affair with the TV May Be Coming to an End, believes an Accenture report 15 April 2015
The television’s popularity as the go-to entertainment device may be ending, according to “Digital Video and the Connected Consumer”, a new research report from Accenture. The television was the only product category to see uniform, double-digit usage declines across different types of media worldwide among viewers of nearly all ages. It is rapidly being replaced as …
