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Apple to start its own video streaming service

Apple is currently working with some Sony executives to produce their own original video streaming service. Jamie Erlicht and Zack Van Amburg who have previously worked at Sony Pictures Television since 2005 as presidents since 2005, are currently working with Apple to make this happen. This pair had a big role to play in creating …

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OTT subscribers willing to pay more to continue with their preferred streaming service

As per IBB Consulting, 61% subscription video-on-demand (SVOD) subscribers will spend $2 or more to continue with their favorite streaming service and 81% would like to spend to subscribe to a new service that they found interesting. Over half of paid over-the-top (OTT) users – 51% were found to subscribe to more than one SVOD …

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Netflix outgrowing Cable TV

Traditional cable TV has been surpassed by Netflix in terms of total subscribers, for the first time as per Leichtman Research. Compared with 48.61 cable TV subscribers, Netflix accounts for 50.85 million subscribers. Small cable networks (5% of total cable customers) were not taken into consideration in the total cable subscribers figure. It is not …

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Offline Viewing – Should your OTT Platform offer it?

Cord cutting is quite the trend these days with the number of streaming services growing significantly each year. Gone are the days when watching movies and television from the comfort of a couch via satellite or cable TV was the norm. The trend is changing towards mobile viewing via video streaming which has fundamentally become …

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Roku reveals key trends for Streaming Day

A survey by Roku was released to celebrate Streaming Day on 20 May that was based on finding who and what influences people most when it comes to deciding what to watch. Some of its findings were: 56% of respondents felt that adverts suggesting television content was a major influencer for what they watched. Millennial …

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VOD regulation debate ongoing in Brazil

Recommendations on a national video-on-demand (VOD) regulation that would affect every over-the-top (OTT) player delivering video in the country have been announced by Ancine (Brazilian audiovisual agency). This regulation will affect every OTT player providing video in Brazil. It comes in line with former statements from Ancine which proposes a VOD law for systems and …

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Viu launches Original Telugu Content

Vuclip’s video on demand service, Viu has entered the regional content space by launching long as well as short form Telugu content in originals. Viu has partnered with Annapurna Studio, a production house for creating a show to be released in the first quarter of 2017. Viu was originally launched in March 2016 for Indian audience as a …

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AT&T to launch DirecTV Now video streaming service before 2017

AT&T announces the launch of its much awaited video on demand platform DirecTV Now by the fourth quarter of 2016. The service is said to stand strong at the likes of Sling TV, Hulu and HBO Now and come with a very aggressive pricing strategy. The service is expected to come with a bundle of 100 …

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LG launches a Live and video on demand platform – Channel Plus

LG Electronics USA launches a new video on demand platform service named Channel Plus, for 2016 Smart TVs with an extensive roaster of premium on-demand and live streaming internet content. The service started rolling out from this month in USA featuring webOS 3.0 Smart TV platform, led by LG OLED and LG SUPER Ultra HD TVs. The service …

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Australian telco Telstra sees 30% rise in traffic due to Video

Telstra – Australia’s leading provider of internet & telecom services, experiences 30% rise in its video traffic in the last one year. The rise credits to changing viewing habits of Aussies’ towards streaming sports videos, movies and shows over internet rather than watching these content on a television. Some key Olympics moments such as Australia’s mens basketball …

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