Blogs

Surge in the Video Game Industry: Changing Dynamics 26 August 2021

The gaming industry has been unusually busy with major announcements from tech giants like Google and Netflix, big acquisitions, and some revolutionary portable hardware updates. As new technologies pave the way for more engaging gaming experiences, let’s take a deep … Continue reading

Decoding CMAF(Common Media Application Format): How Does it Work? 25 August 2021

  It’s time for another interesting Whiteboard Wednesday session to make your streaming journey easier.  In today’s blog, we will be elaborating on the emerging new standard of CMAF and its role in delivering low latency streams. Before that, let’s … Continue reading

Transparency in Project Management 25 August 2021

  Can you imagine watching a football match without any scores or time being shown to you? And just at the end of the game, a referee comes and tells everyone that one team has won. How? Because someone in … Continue reading

Factors that Affect Customer Attrition and How to Curb Them? 23 August 2021

  Keeping track of customer attrition is by far the best virtue for any company looking at deriving ROI on their efforts. To achieve this goal, companies must be aware of why customers are leaving, how much it will cost … Continue reading

Marketing Tips to Build Better Customer Loyalty 20 August 2021

  Do you know, for most of the leading businesses, more than half of the business profit comes from the repeat customers? Basically, they are called loyal customers.    And for any company, one of the main targets is to … Continue reading

What are the Stages of Customer Lifecycle? 20 August 2021

  Customer lifecycle is a well-known term holding high importance for any business. Customer lifecycle can be defined as the stages a customer goes through before, during and after the transaction while taking your products or services. It describes the … Continue reading

Streaming Protocols – Everything you need to know 20 August 2021

  Live streaming technology has indeed changed the streaming world, and there is no denying to that. But how did we even get to this point? What is the main driving force behind streaming and video technology? It is a … Continue reading

9 Tips to Effective VoD App Onboarding Experience 19 August 2021

  25% of users quit an app after using it once and 77% of users drop an app in just 72 hours of downloading it. All this is because of the lack of a good app onboarding system. Without proper … Continue reading

Earmark your Content: Watermarking as a way to secure your streams? 19 August 2021

  The consumption of OTT content has been increasing rapidly, and it has transformed the entire video landscape across the internet. But, what about the security of the valuable content that was created for the OTT platforms ? The technology … Continue reading

Streaming Content Security – Is Multi-DRM the key? 18 August 2021

  We have covered the technicalities, working of DRM and discussed popular DRM systems like Apple FairPlay streaming, Google’s Widevine, and Microsoft PlayReady. Now it’s time to dig deeper into the concept of DRM and understand Multi-DRM. In this blog … Continue reading