OTT MVOD Platforms Can Now Transform Video Consumption Data In To Viewer Delight 15 September 2015
Much like companies in the business of online search and social media, companies running OTT mobile video on demand (MVOD) platforms are also data intensive businesses. We sit on a stock pile of data ranging from viewership preferences of … Continue reading
Amazon Warns FCC About OTT Redefinition 15 September 2015
FCC chairman Tom Wheeler proposed reclassifying some linear OTT video services providers as MVPDs to help boost them as a competitor for traditional cable, but OTT provider Amazon is advising the agency not to. In meetings with Republican FCC Commissioners … Continue reading
Why Live Streaming Is the Future of Fashion Week 14 September 2015
Ever since IMG, which owns NYFW, began live streaming shows in 2011, viewers have been tuning in in droves. “Streaming has become an important part of how consumers understand brands,” says Matt Edelman, IMG’s head of digital operations and … Continue reading
TV Industry Ponders Monetization Of Online Content 14 September 2015
With unconventional and new entertainment media platforms emerging and disrupting conventional media platforms, the industry stands at a crossroads to change its traditional content business to one that suits the digital and mobile age. A variety of experiments using … Continue reading
OTT A Major Challenge to Satellite, Ethnic Channels Group Says 14 September 2015
Over-the-Top (OTT) broadcasting, an increasingly popular method of video distribution, is having a damaging effect on the industry, according to Ethnic Channels Group Co-founder and CEO Slava Levin. The broadcaster, which provides non-English language digital TV channels to multicultural populations … Continue reading
