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AMC COO Ed Carroll explained how the TV industry use to be hooked on the billion-dollar syndication business, how procedurals like CSI and Law & Order were the way of the future. Syndicated procedurals allowed viewers to parachute into any episode without ever … Continue reading
BlackArrow, a worldwide provider of TV advertising and data solutions, today announced that it has deployed dynamic ad insertion (DAI) capabilities for on-demand content that is delivered to internet connected devices such as tablets, smartphones and laptops. Time Warner Cable which … Continue reading
The future of content services lies in understanding the new Engagement Model. Orange France & Comcast have it figured out. Engagement means providing the means for consumers to interact; to share, binge, rewind and relive the content. It means allowing each individual … Continue reading
The turnover of ad-driven video streaming model has risen by 17% to €240.6 million in Germany in 2014, according to current data from IHS Technology released by German industry association BITKOM. The advertising turnover is expected to rise by 16% to €278 … Continue reading
The idea of net neutrality is that websites or videos load at about the same speed. This means you won’t choose to watch Downton Abbey on Amazon Prime instead of Orange Is the New Black on #netflix because Amazon has struck … Continue reading
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