Muvi Blogs

Beyond The Buzz- Latest Insights From Muvi

Netflix Content Spends match Premium Channels 16 January 2017

OTT platforms like Amazon and Netflix are constantly increasing their content spends. According to a new report from a research consultancy firm Ampere Analysis, Netflix’s content spends are now very much comparable to a premium channel group or platform, marking a re-focus of the company’s overall content strategy.

The research stated that Netflix’s growth has been majorly defined by it’s global reach; however with its recent global expansion, the road has run out. Netflix is constantly re-engineering itself as a premium channel play and its content spends and refinements in content catalog clearly reflects it.

Don't forget to share this post!

Related Posts

White Papers

Latest Tweets

Join Us On Facebook

Subscribe to our Newsletter

Launching your own
OTT product

has never been easier
Take a Free Trial
No Credit Card required!