Muvi Blogs

Beyond The Buzz- Latest Insights From Muvi

74% of U.S. homes have pay-TV, because it is bundled with broadband

According to a latest Deloitte survey, around three-fourth of U.S. consumers subscribe to traditional pay-TV services, and two-third of those homes do it because the online video products are bundled with their broadband service.

The survey also found out that among teenagers – aged 14-19, labeled as “Generation Z”, only 18% think that television significantly influences their purchasing decisions. The number goes up to 25% for millennials (aged 20-33). The survey also found out that 99% of Gen Z consumers said they multitask while watching TV, doing an average of four different things at once.

Tags

Latest Tweets

Join Us On Facebook

Subscribe to our Newsletter


We use cookies for best experience on website. By using our site you agree to

Cookies Policy