Written by: Soumya Sekhar
PCCW-owned video-on-demand (VOD) service Viu is all set to introduce original Arabic content for viewers in the Middle East.
The streaming service has already launched Viu Originals in Hong Kong, India, Indonesia, Malaysia, and Singapore, with more than 3,000 hours of original content across Asia. These countries will now be joined by Arab nations such as Bahrain, Egypt, Jordan, Kuwait, Oman, Qatar, Saudi Arabia and the UAE.
Arun Prakash, president, and COO of Vuclip said, “Our originals globally have been very well received by Viu’ers and this propels us to create many more fresh and engaging originals for a youthful audience. We are excited to see the young talent and creativity in the Middle East and are committed to building a robust opportunity for these artists here.”