Please wait while we enable your Account

Contacting Amazon Web Services

Deploying Cloud Servers, Storage, Transcoding & Database Servers

Deploying Global CDN

Deploying Firewall & Enabling Security Measures

Deploying the CMS & Admin Module

Deploying Website, Mobile & TV Apps framework

Creating your FTP account

Finishing up all the modules

Preparing for launch

Young adults prefer online videos, though TV is still dominant

Roshan Dwivedi Published on : 14 March 2016

According to Thinkbox, there has been a drop of 7% among young adults’ (16-24) TV viewership times in 2015. It was found out that still TV is the most popular form of video. The average viewing times for this age group was found out to be 2 hours 24 minutes a day. From the total video viewing average time of 3 hours 25 minutes a day, 57.5% was TV for this group. Video on demand and SVOD content consumption in this group for twice the average.

“Younger people are spending more time watching TV and other forms of video online thanks to screens like tablets and smartphones; 38% of 16-24s’ video viewing is on devices compared with 20% for all individuals,” said Thinkbox.

Source: Digital TV Europe

Written by: Roshan Dwivedi

Add your comment

Leave a Reply Cancel reply

Try Muvi One free for 14 days

No Credit Card Required

.muvi.com

Your website will be at https://yourname.muvi.com, you can change this later.

I agree to Muvi's Terms & Privacy Policy.

Upcoming Webinar

June 14

8:00AM PST

Importance of User Types in a Streaming Platform’s Success

In this webinar, you will learn :

Different types of users in the streaming platform and their behaviors
Way to set up the best monetization strategy for different type of users by meeting their needs
Possible marketing options to cover these users and increase revenue

Event Language: English

1 hour