A live commerce platform combines live video streaming with e-commerce, letting brands demonstrate and sell products in real time. Viewers watch the stream, ask questions through live chat, and tap product links that take them to the item on the seller's store. A white-label live streaming commerce platform like Muvi Live runs on your own domain, apps and smart TVs, so customer data and brand control stay with you rather than a marketplace.
Live stream shopping increases sales by resolving buying objections in real time. A host demonstrates the product and answers questions instantly, which removes the uncertainty a static product page leaves open, and limited-time offers create urgency. Viewers tap the product link during the moment of highest interest rather than trying to find the item later. McKinsey reports live shopping converting at up to 10x the rate of standard e-commerce product pages.
Yes. Add your Shopify product link as a merchandise addon, and the product name and description are fetched automatically — you can also add the product image, or we'll show a default icon if none is provided. Viewers see the merchandise inside the content details page and in the player while the stream plays, and get redirected to your Shopify store to complete the purchase.
A live streaming e-commerce platform typically offers a range of features to facilitate interactive live video shopping experiences. While specific features may vary among live commerce software, here are some common features you can expect to find:
1. Live Video Streaming
2. Product Showcase
3. Interactive Engagement
4. Social Sharing
5. Analytics and Reporting
6. Integration with E-commerce Systems
7. Host and Guest Management
Yes. Muvi Live offers white-labeled live streaming services; both website & apps. The live shopping app will be published under your own developer account. There will be no mention of Muvi Live in the form of any logo, watermark, or text. It's completely white-labeled and you own 100% credit.
Yes! Live streaming commerce is suitable for both small and large businesses. With Muvi Live, you can handle everything on a single live shopping platform.
Live stream shopping has emerged as a powerful tool for building a brand's authenticity by creating a genuine and transparent connection with customers. By embracing live video shopping platforms, brands can showcase their authenticity through real-time interaction, unfiltered product presentations, transparency, and genuine human connections. This builds trust, credibility, and a loyal customer base who values the brand's commitment to authenticity and genuine experiences.
Muvi Live uses advanced security measures to protect your live streaming e-commerce platform that includes end-to-end encryption, secure video delivery, and digital rights management.