LatAm - Latest updates on LatAm

LATAM millennials turning towards VOD 29 December 2016

According to a comprehensive study carried out by Telefónica Foundation – Millennials en Latinoamérica, una perspectiva desde Ecuador, some 70% of LATAM millennials own a smartphone and prefer to use social media video channels frequently. The study also points out … Continue reading

HBO all Set to Expand to Chile Next 20 December 2016

HBO takes one more step ahead in its expansion in Latin America and prepares its new OTT launch for HBO Go in Chile. HBO has recently expanded to Central America and many other counties in Latin America with a final … Continue reading

Odeón OTT platform to expand throughout LATAM 29 November 2016

Free OTT VOD platform Odeón is all set to expand throughout Latin America, following the rapid growth in Argentina. The platform was launched an year ago with an App for Android mobiles and is now looking to expand to Smart TVs … Continue reading

Fifth of LatAm homes to pay for SVoD by 2021 28 October 2016

According to a recent study by Digital TV Research, every one in five Latin American TV household is set to sign up for a SVOD service in the coming five years. The forecast report covering over 18 LatAm countries, states … Continue reading

Vivendi to launch a Music VOD Service 13 October 2016

The French Multimedia company Vivendi is all set to launch its new music VOD service in Brazil. The service will be named WatchMusic, and is set to take over the Watchover music SVOD service, which is soon to be closed in … Continue reading

Lack of Broadband Access threatens Growth of OTT in LATAM 07 October 2016

According to a recent study, barely four in every ten LATAM household has access to proper broadband connection. Uruguay leads the penetration with a rate of 79% homes having broadband, followed by Chile at 54%, Argentina at 49%, Mexico and Colombia at … Continue reading

Claro launches Free Video Streaming Service across LATAM 22 September 2016

América Móvil’s Claro launches a basic version of its free service on its video streaming platform ‘Claro video’ throughout the Latin America where it is available. The OTT service has kicked off with a library of 500 titles including some of … Continue reading

Demand for Local OTT Drives Competition Among SVoD platforms in LATAM 12 September 2016

OTT video market is Latin America is highly diversified. Countries that have high adoption in Pay TV, fixed and mobile broadband, have the most robust OTT ecosystem. With Netflix’s arrivals in the region in 2011, many SVOD services have emerged, … Continue reading

75% of LATAM Pay TV providers offer IP based OTT services 07 September 2016

According to a recent report, one in every six Pay TV providers have launched their own OTT service offerings in last five years and over 75% of them already providing IP based services. The report states that 70% of these Pay … Continue reading

55 million LATAM viewers watched Olympics on smartphone 30 August 2016

2016 Olympics has been the biggest mobile event ever with over 55 million smartphone users streaming the games. Additionally, 120 million videos for the Olympics were played through YouTube and 91 million played through a Video streaming Platform app called Claro. … Continue reading