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Over-the-top (OTT) has taken over the TV industry big time. OTT platforms enable users to access their favorite content anywhere, anytime using the device of their choice, in fact choosing their own purchase model. Muvi helps video content owners to launch their own white-labelled OTT services across devices and platforms in a matter of few clicks. Check out Muvi’s complete range of OTT solution offerings.

OTT - Latest updates on OTT

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Top Online Video Platforms that Power the OTT Revolution Worldwide

Today watching shows on TV has evolved from a world of limited options to a world of unlimited choices. The future of watching shows is OTT (over-the-top). According to research by Parks Associates, the number of households subscribing to an OTT video service will cross 265 million by 2022. The global OTT subscription market is …

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Hulu set to lose $1.5 billion this year

American entertainment giant, Hulu is on track to lose nearly $1.5 billion in 2018, a 71 percent increase in losses from a year ago. In 2017, Hulu reportedly had suffered a whopping loss of $920 million. During the second quarter of 2018, the online streaming platform had lost $353.3 million and had suffered $436 million …

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OTT platform ALT Balaji adds 2.1 mn new paid users in Q1

Leading entertainment company, Balaji Telefilms’ OTT platform ALT Balaji has added more 2.1 million paid users in the April-June quarter. It is double the 1.2 million paid users it had added in FY17. Currently, the paid subscriber base stands at 3.3 million. With the over the top platform scaling up its original content offering, there …

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Naspers create VOD unit as online streaming battle intensifies

Global internet and media group, Naspers has created a new OTT video unit in order to counter competition from global VOD players such as Netflix, Amazon Prime Video, etc. To counter this stiff competition, Naspers has partnered its VOD business Showmax Africa and Internet TV service Dstv Digital Media to form a VOD unit called …

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ITV invests $1 billion on new SVOD platform

ITV has collaborated with leading technology companies, Hollywood studios, Wall Street banks, independent studios, and strategic partners in raising $1 billion for a new SVOD platform. The main objective is to bring back an ambitious new online video streaming service for mobile users. The new video streaming platform, NewTV has been built for easy and …

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Pen India prepping for own OTT platform

According to reports, Pen India is planning to come up with an OTT platform to expand its reach across TV and digital verticals. The proposed SVOD platform may get launched in the coming six months and will be named Plan My Movie (PMM). It will be a 100% subsidiary of Pen India. Pen India’s video …

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CBS All Access predicted to touch 8 million subscribers by 2022

OTT giant CBS All Access is forecasted to double its OTT subscribers figures to 8 million subs in 2022. With SVOD platforms focused on churning out original content, CBS All Access is all set to increase its original content production by 43% in 2019. Currently, CBS All Access offers both VOD and live content to …

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OTT platform Cosmote TV GO goes live

Cosmote TV, the Greek pay-TV service owned by telecommunication operator OTE has launched Cosmote TV GO, an OTT Platform which will be available in a total of three packs. The packs include Cosmote TV GO Documentaries, Cinema, and Sports costing €5, €10 and €25 a month respectively. The SVOD platform is accessible through any fixed …

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Roku records platform revenue growth as OTT market rises

Online streaming giant Roku’s OTT platform revenue is currently booming with triple-digit growth in the last quarter. Reportedly, Roku had a 46% y/y increase in active accounts and 42% y/y growth in revenue per active account. Growth of online Video streaming services, continued cord-cutting trends and internet penetration are few factors that have contributed to …

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Zee’s Arabic OTT platform Weyyak off to a good start with 3M users

Zee’s Arabic OTT service Weyyak registered a whopping 3 million users under its belt in the first year of its service that kickstarted in May 2017. The online video streaming platform recently was in news for inking a deal with Sharjah Media City. Currently, Weyyak’s content offering primarily consists dubbed Indian shows and Arabic drama …

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