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Direct-to-Consumer TV Apps Or Streaming Service Aggregators? 30 July 2020

  The streaming landscape is constantly evolving- Traditional revenues are shrinking across the entire industry as consumers are spending more time online. However, the biggest question companies are facing is whether to build their online presence by launching branded direct-to-consumer TV Apps or relying on established third-party OTT players like Amazon, Roku, Apple TV, etc. …

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