Wiki

Explanation of terms and acronyms related to the media and broadcasting world. Updated every week!

Data Management Platforms (DMPs)

Data Management Platforms (DMPs) collect, organize, and analyze audience data to enable precise targeting and segmentation of video ad campaigns based on user demographics, interests, or behavior.

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VMAP (Video Multiple Ad Playlist)

VMAP (Video Multiple Ad Playlist) is a standard XML-based format that allows publishers to define the timing and placement of multiple video ads within a video content playlist. VMAP provides a framework for ad stitching and ad insertion in video playback.

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Latency

In computer networking, latency, or delay is an articulation of how much time it takes for a data packet to travel from one defined point to another. One can measure the network latency by determining the round-trip time (RTT) for a data packet to travel to a destination and back again. During live streaming, the latency occurs when the camera captures an event, and the specific event being displayed to viewers. Latency also depends on which type of channel you…

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Webhook

A webhook (also called an HTTP push API or a web call back) is a way for an application to provide real-time information to other applications. A webhook provides data to other applications as it happens, meaning you get data instantly—unlike conventional APIs where you would have to poll for data very often to get it in real-time.

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Upcoming Webinar

Scale on Demand: Muvi’s Application Scalability Insights
Scale on Demand: Muvi’s Application Scalability Insights

Scalability in applications means that as more people start using the app or as the app handles more data, it continues to perform well without crashing or slowing down. Imagine you’re hosting a party. If you plan well and have enough food, drinks, and space to accommodate all the guests, your party will run smoothly. But if too many people show up and you run out of resources, like food or space, your party might become chaotic. Similarly, in an application, scalability means ensuring that no matter how many users or how much data comes in, the app can handle it without breaking down. This often involves designing the app in a way that allows it to grow easily ensuring optimal resource allocation and performance ensuring high availability and cost-effectiveness. This webinar will explore scalability in apps and how it is achieved.

Why Attend the Webinar:

  • Learn about Quick Deployment
  • Vertical/Horizontal scaling
  • Integration Supports
  • Monitoring and logging
  • Database Scaling

Upcoming Webinar

May 08

9:00 AM PST

30 Minutes