Wiki

Explanation of terms and acronyms related to the media and broadcasting world. Updated every week!

Basically, Virtual Reality (VR) means near-reality. It is an artificial environment that is created with software. VR allows a person to manipulate and experience the environment as if it were the real world. The computer is transformed into a gatekeeper to this artificial world by simulating as many senses as possible, such as vision, hearing, …
Augmented reality (AR) is the real time integration of user’s environment with digital information. The information about the surrounding real world of the user becomes interactive and digitally manipulable with the help of AR technologies. Augmented reality uses the existing environment and overlays new information on top of it, in contrast with virtual reality, which …
STB or Set Top Box is a device that receives a digital signal, decode it and display it on a television. The signal can be Internet data  or a television signal and is received via telephone connection or cable. The set-top box may also be able to perform other functions such as recording television programs …
RSS or Rich Site Summary is type of web feed. This format is used to deliver regularly changing web content to users. User can keep track of several different websites in a single news aggregator. Automatically, the news aggregator will check the RSS feed for additional content, which allow the content to be automatically passed …
Closed captions (Abbreviated as CC) are a text version of the spoken part of a movie, computer presentation or television program. Sometimes, they include descriptions of non-speech elements (For example, “machinery starting up”). It can be stored separately or embedded within the video. The common formats are WebVTT, SRT, DFXP and TTML. The viewer has …
CSS or Cascading Style Sheets is a set of formatting instructions that controls the appearance of a webpage. In other words, it is a style language that defines layout of HTML documents. For instance, CSS covers background images, margins, lines, width, height, colors, fonts, advanced positions and many other things of a webpage. HTML can …
XML or Extensible Markup Language is a markup language much like HTML (Hyper Text Markup Language), that defines a set of rules for encoding documents in a format that is both machine-readable and human-readable. It was designed to store and transport data. XML is self-describing. Tags are not predefined. So, you must define your own …
AOD or Audio on Demand is referred to a system where users can listen to their favorite audio content any time anywhere they want via a website or mobile app, using internet. Earlier, when users want to listen to an audio content, first they need to download it to their device (Laptop, Mobile Phone, Tablet). …
ePub or e Publishing (Electronic Publishing) is the process of distributing information through electronic mediums including e-books, online magazines, email, PDF files, the development of digital catalogues and libraries with the help of internet. There is also another form of e Publishing, where content is distributed via CDs or DVDs. Users can access these content …
CPM or CPI  is frequently used measurement in advertising. CPI or Cost Per Impression is the cost incurred for each prospective customer who views the advertisement, whereas CPM (Cost Per Mile) alternatively known as Cost Per Thousand (CPT) refers to the cost incurred for every thousand prospective customers who view the advertisement. For one thousand views …

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