Wiki

Explanation of terms and acronyms related to the media and broadcasting world. Updated every week!

VAST or Video Ad Serving Template is a general specification developed by the IAB (Interactive Advertising Bureau) for serving video ads. Basically, it is a script which is providing constant instructions to your video player on how to manage an ad. It tells your video player where to find the ad (i.e. the ad server), …
VPAID or Video Player-Ad Interface Definition is a common specification developed by the IAB (Interactive Advertising Bureau) for interaction between video players and ad units, focused on enabling a rich interactive in-stream ad experience. It is basically a script that instructs a video player on where to place the actions: play, pause, what ad to …
A content delivery network (CDN) is a collection of global servers (network) that catches and delivers social networks, live streaming media, downloadable objects (documents, software, media files), web objects (scripts, graphics and text), on-demand streaming media and applications (portals, e-commerce) to a user based on the geographic locations of the user, irrespective of the origin …
Live streaming is the process of broadcasting real-time, video feed or live video footage to an audience over the internet. The viewer can access the video stream on a digital screen, smartphone, tablet, laptop, or desktop computer. Live streaming requires a form of source media (e.g. an existing feed, a video camera, screen capture software, …
Video monetization is the making of video into a moneymaking asset. You can make profit by selling your video content through online video platform.  Video monetization comes in various forms, from pay-per-view, subscriptions to advertising. A sophisticated combination of approaches is the best strategy for capitalizing on video revenues.  
What is an Ad Network? An online advertising network or ad network is a company that connects advertisers to web sites that want to host advertisements. The key function of an ad network is aggregation of ad space supply from publishers and matching it with advertiser demand. Ad networks make it possible for advertisers to …
What is an Ad Server? An Ad Server is a web based tool used by websites which want to display ads and are also called “publishers”, Ad networks and advertisers to help with ad management, campaign management and ad trafficking. An ad server also provides reporting on ads served on the website. Finally, an ad …
Ad-Supported Video on Demand (AVOD) is referred to monetization of video services that are made available to the end-user at no charge but are Ad-supported by adding advertisement in any manner to the video on demand. It can either be a Freemium service or Hybrid model of SVOD/TVOD/AVOD. AVOD services are typically cheaper than SVOD …
Audio streaming is a technology that allows the steaming of audio files, such as music or voice-overs to your computer over the Internet. Usually, first you need to download an audio file in a format like MP3, WAV, WMA etc. if you want to listen to music, or any other type of audio. However, in …
At Muvi, we provide two types of templates for your website. One is standard template (Classic, Traditional, Modern and Physical Only) and the other one is custom template. In custom template, you can design your own template and apply it to your website. (Bring Your Own Design or BYOD). In this process you need to …
↑ Back To Top ↑