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Cloud Adoption is Accelerating Video Streaming, Here’s Why?

Sreejata Basu Published on : 09 February 2022
cloud adoption for video streaming


The last few years have witnessed an unparalleled adoption of cloud-based infrastructure for video streaming. In the past, only large enterprises had the money to invest in IT infrastructure. But the cloud truly levels the playing field, giving companies of any size the ability to store information at a remote datacenter with minimal upfront investment. This blog will enlist the reasons why cloud adoption has become the first choice for video platform owners.


5 Reasons why Cloud Adoption is Accelerating for Video Streaming:



Unlimited Storage


Designed to support exponential data growth, a cloud video hosting server makes it possible to store practically limitless amounts of data, that too, in a cost-effective manner. Cloud servers are architecturally designed in terms of data archiving and backup, enabling you to get access to deleted files as well. Growth constraints is a severe limitation of on-premise servers, but thanks to cloud storage, capacity is virtually unlimited.


No Upfront Investment – Pay-as-you-Go


Since cloud services are based on a pay-as-you-go business model, it is a natural fit for video streaming. With cloud infrastructure, you have little to no upfront investment, which is a great boon for video businesses especially for startups. You only pay for the processing and content delivery network (CDN) resources used. This approach eliminates the need to predetermine expected capacity.



Quicker Service Launch & Go-to Market


If you want to launch your video streaming service instantly, cloud is the best option for you as a cloud-based streaming platform like Muvi Flex can provide you the speed of software to quickly spin up a service. 


With cloud adoption, you can launch a pop-up channel or test out a new service feature before deciding to bring it to market, with minimal investment within just an hour or a few days. A cloud-based video delivery solution enables you to benefit from faster service launch capabilities because you have no hardware to order, configure, install, test, and maintain. 



More Scalable Solution


As a VoD channel owner, you are challenged to meet unexpected traffic spikes without sacrificing the user experience. With a cloud server, you can customize your capacity on demand in the public cloud on-the-fly. You can scale VoD content as your data volumes increase or dial down capacity as and when necessary within just a few minutes. 

The possibility of scaling up and down as when required in a cloud environment that enables you to confidently run business-critical workloads seamlessly without a hefty amount of upfront investment. This is opposed to an on-premises infrastructure that requires you to pre-estimate the peak usage of your streaming service, including how much compute and storage you think you’ll need.


Muvi Flex lets you host and manage unlimited audio/video content with a carrier-grade platform that is coordinated & complete irrespective of content volume and consumption.


Tighter Security


Gone are the days when security was considered as the weakest link of the cloud environment. Cloud IT service providers actually provide higher levels of security and data integrity. Since the cloud is more distributed in architecture accompanied by variable hardware locations, it is less vulnerable to being hacked. With the right architecture, auditing, and network-level security, the cloud is at par with its on-premise counterpart as far as security is concerned. 


Wrapping Up,

Cloud infrastructure is a dependable architecture for video streaming that increases service providers’ efficiencies and enables a simple source to screen delivery. As the demand for video streaming continues to grow, the cloud environment will provide room for constant technological advancements to confidently run business-critical workloads seamlessly without a hefty amount of upfront investment. 


Built in the cloud, Muvi Flex offers a stable, secure, and ultra low latency video streaming experience minus the heavy CapEx. Driven by adaptive media and chunked delivery concept, Muvi Flex streamlines encoding multi-format & multi-device content and delivery curbing bandwidth consumption while ensuring a superior user experience.


Take a 14-Day Free Trial to explore more cloud encoding possibilities!

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Written by: Sreejata Basu

Sreejata is the Manager for Muvi’s Content Marketing unit. She is a passionate writer with a background in English Literature and music. By week Sreejata spends her time in the corporate world of Muvi, but on weekends she likes to take short hiking trips, watch movies and read interesting travelogues.

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