TV OS War: Are Apple, Microsoft & Google really interested? 24 September 2018
The world is getting smarter. Holding an iPhone X can be a status symbol, but if you don’t have a smart TV in your living room, then an Apple flagship can hardly defend you against the troll. The global smart TV market has grown humongous in recent years and is currently valued at $135.51 billion. …
Top 5 Reasons to Meet Muvi at IBC Show 2018 12 September 2018
Muvi is a proud participant in the upcoming IBC Show 2018. To be hosted at Amsterdam, the gala will see a convergence of leaders from technology, media, and broadcasting arena. The event promises knowledge exchange among them over changing dynamics of OTT consumption and broadcasting challenges. After making waves at NAB Shanghai and NAB Vegas, …
Muvi takes the World’s Fastest Deployable Hybrid OTT Platform to IBC 2018 28 August 2018
Muvi is all set to present the world’s fastest deployable OTT platform at the upcoming IBC 2018 from 14-18 September in RAI, Amsterdam. After earning raves in NAB Vegas and NAB Shanghai, the think tank behind the instantly deployable OTT platform moves to European soil. There has been a steady decline in linear TV viewership …
Top Online Video Platforms that Power the OTT Revolution Worldwide 14 August 2018
Today watching shows on TV has evolved from a world of limited options to a world of unlimited choices. The future of watching shows is OTT (over-the-top). According to research by Parks Associates, the number of households subscribing to an online video platform will cross 265 million by 2022. The global OTT subscription market is …
Unlock the potential of Distributed Ledger Technology in OTT industry 01 August 2018
The digital landscape is constantly evolving. Everyone is gushing over Blockchain’s Digital Ledger Technology (DLT) that has brought transformation in the way organizations conduct their business transactions in recent years. The “crypto craze” around is the result of the $600 billion investment in the entire cryptocurrency market in 2017, a number which is only to …
Top 7 Ways Blockchain can Reinvent Media & OTT Industry 26 July 2018
Blockchain has taken the business world by storm. People are talking about cryptocurrencies more than ever and bitcoin is just the tip of the iceberg. According to reports, approximately $1.3 billion has been invested as of now in 2018 only with venture-backed blockchain and cryptocurrency startups are mushrooming across silicon valley. While the banking industry …
From Music Downloading to Online Streaming: Blockchain to Transform Online Music Consumption 16 July 2018
The Music industry and piracy go hand in hand. A study says, 95% of all online music is downloaded illegally, causing $12.5 billion of economic losses every year with a loss of $2.7 billion in workers’ earnings. The global music industry is riddled with archaic royalty payment protocol by Performance Rights Organizations or PROs who …
Can Artificial Intelligence End Your Video Buffering Problems? 29 June 2018
Access to high-speed data and smartphone is disrupting many industries. Interestingly, high-speed data is the single most dominant factor behind the rising content consumption pattern. Tapping into this massive content appetite, online streaming giants such as Netflix, Viu, Balaji Telefilms, Amazon Prime video have disrupted the broadcasting, entertainment & media industry and their long-time rulers …
Targeted Advertising: Role of Video Ad Server and Video Ad Network 28 June 2018
Digital advertising space is huge. Whether you are watching a video on YouTube or scrolling through Instagram feeds, or playing Coin Master, video advertisements are omnipresent. And why not? Research says, combining video with full-page ads on video streaming sites or any video advertising platform boosts engagement by 22% and 68% of consumers feel positive …
How are Facebook’s video ambitions likely to impact digital video business? 08 June 2018
Anybody who is watchful of Facebook’s transition in the last few years would agree that its enthusiasm for the digital video was always existent. Facebook had registered 6 billion video views in May 2016. So, in 2018, when the social media giant announced that it will now focus on “meaningful social interactions” with family and …
