Live Streaming Must-have Tools in 2022 17 March 2022
The global live streaming industry is on rise both in terms of value and volume. According to a recent report, the total hours spent on mobile live streaming apps in 2020 was 482.5 billion, while the weekly reach of … Continue reading
How OTT is changing the Dynamics of the Media Industry 17 March 2022
The global OTT market is expected to reach over US$ 2,673 million in 2022 according to Statista. OTT has successfully leveraged the internet infrastructure to deliver content directly to the viewers bypassing the loopholes in the traditional distribution and … Continue reading
Securing Premium Video Content: How to Protect your Exclusive Content? 15 March 2022
Piracy alone costs the U.S. economy more than $29.2 billion per year and the costs of cybercrime are predicted to be $10.5 trillion in 2025. With the growing threat of online piracy, a secure streaming platform is the first … Continue reading
What is CPM, and Why is it Important for Business Marketing? 14 March 2022
Have you ever wondered; the scenario where there is no advertisement in the marketing world. What will the businesses do, how will they establish brand presence? How will they promote their business and solutions? An advertisement gives the very … Continue reading
Why Track Live Streaming Metrics? 14 March 2022
In the immensely spread internet space, streaming live content creates real-time engagement and expands business reach. By proactively engaging businesses with their prospects, live video streaming functions as a communication bridge between the enterprise and customers. Live events maximize user … Continue reading
Tips to Increase Video Engagement 14 March 2022
Video is the indisputable king of all content formats. Starting from business product/service advertisement to website traffic generation, improving social media followers to lead conversions; video content marketing has been the most preferred among business professionals. Video content is … Continue reading
Content Recommender System – An Advantage for Streaming Media Platforms 14 March 2022
Content Recommendation is the most heard term in the e-marketplace right now. The right recommendation at the right time can help your website traffic earn more leads, and increase sales. Don’t you find these reasons enough to integrate a … Continue reading
2022 Trend – Immersive Streaming in VOD Services 11 March 2022
VOD (Video on Demand) is one of the most dynamic and challenging sectors with changing trends around every corner. Immersive streaming is one such new name in the global VOD industry. The growing demand for VR (Virtual Reality) and … Continue reading
TV Broadcasting Software – A Comprehensive Guide 11 March 2022
TV broadcasting software has revolutionized the way television content is produced, managed, and distributed. In this era of technical advancements, where the demand for high-quality video content continues to soar, broadcasters and media professionals rely on powerful software solutions … Continue reading
Content Fragmentation in OTT Streaming – All You Need to Know 11 March 2022
Are you an OTT player/own a OTT business? Then you must know that content fragmentation is one of the trending terms in the current OTT market. Be it content streaming or publishing – content fragmentation is getting adopted in … Continue reading
