Market Surveys, Studies, Research & Polls

20% US pay-TV subs are dissatisfied with their service 21 March 2017

According to a recent Parks Associates research, 20 % of US pay-TV subscribers say that they are dissatisfied with their pay-TV service, representing a 100 % increase since early 2013. One other report stataed that one third of pay TV subscribers are … Continue reading

VR lacks engaging content – Says a Research 21 March 2017

While the virtual reality (VR) market is poised to grow tremendously over the next several years, a recent study from the User Experience Strategies (UXS) service discovered that current VR experiences lack the type of context required for real engagement … Continue reading

US pay-TV sheds 795K subs in 2016 21 March 2017

According to a recent study by the Leichtman Research Group (LRG), the largest pay-TV providers in the US, which represent about 95 % of the market have lost about 795,000 net video subscribers in the year 2016, as compared to a pro … Continue reading

64% of Adults Use an SVOD Service 20 March 2017

According to TiVo’s Q4 2017 pay TV and online video trend report, subscription video-on-demand (SVOD) viewing is increasing at a fast rate having 63.8 % adults using at least one service. This is an increase of 8.4 % from the previous … Continue reading

China to dominate 4K and 8K TV shipments by 2020 20 March 2017

Even though Japanese makers are aggressively switching to 4K TV ranges, China will continue to dominate the market by 42% of all TVs in 2017 with 4K shipments, says a recent IHS Markit research. The analysts calculate that in 2016, more than 25 … Continue reading