As per new research compiled by telecom regulator ARCEP, proportion of internet users in France who view live or catch-up TV on the internet has increased by over half in the last two years.
Many analysts have predicted an Indian tour for Netflix in 2016. Going by its recent announcement of featuring Indian content, it could be assumed most of those analysts are right!
People can move in and out of it pretty easily because you do it all on the Internet. And there’s also probably seasonality to OTT that’s maybe a little bit different than what we see in linear TV.
On top of that, Amazon is looking to sell prepackaged bundles of its own content and the giant retailer will also keep investing in its own original shows alongside licensed programming.
In addition, as a result of the rapidly evolving nature of technology, manufacturers must consistently update their products to incorporate new technologies at least yearly.
To beat them at their game, somebody form the traditional lot had to don the cloak and cast the reverse of the spell. Which might just be the case here.
Research firm Parrot Analytics compared the demand for VOD services of HBO, Netflix and Amazon’s top 5 original titles in three different geographies: the US, the UK and Australia.
The Asia Pacific region accounting for 13% of the market is also ready to represent nearly a quarter of global VOD business by 2020.
This survey posts Netflix right on top of YouTube, Amazon, Hulu and HBO Go.
With this new tool, timely ads will also be inserted into shows that are watched on-demand weeks later. As per Nielsen, it will be bale to count TV and online viewing using the same metrics.