Written by: Roshan Dwivedi
More and more online video services are taking a multi-screen route and reaching audiences wherever they are. The online video service Cracked, which the E W Scripps Company bought for US$39 million last year launches on Apple TV platform. Cracked app is targeted to millennials and offers new streaming videos every day with long-running series like Honest Ads, After Hours and We’re Not Alone.
“Millennials love having the freedom to choose their programming and now they can enjoy all of our smart and funny content on the big screen for an even more powerful experience,” said Mandy Ng Rusin, vice president and general manager at Cracked during this launch.