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Hybrid Recommendation System – A Beginner’s Guide 17 May 2022

Recommendation systems have become widely popular and created an established reputation in the past few years by delivering a personalized experience to the consumers. A Software that has gained maximum attention because of its variety of applications for recommending products or services to the users. What is a Hybrid Recommendation System? A hybrid recommendation system …

Web Content strategy – A Guide for Beginners 02 May 2022

  Approximately 82% of businesses have been effectively using a potent web content strategy. So, what can you do to outsmart your competitors and capture a secure spot online? Web content strategy if implemented appropriately can help businesses meet their marketing goals and it also offers measurable KPIs to track the success of all types …

What is Intent Data and How Can it Help You? 26 April 2022

  Are you unable to find out the business requirements and purchase intent of your targeted digital audience? Intent data is a set of data that shows what an individual is interested in and what they are probably going to add to the cart or buy next. When any user goes online and searches for …

How to Build a Movie Recommendation Engine? 25 April 2022

  The audience loves to watch movies irrespective of their age, gender, race, color, or location. The movie is an amazing medium that keeps people connected in a way. The most interesting fact is how unique our choices and combinations are in terms of movie preferences. Some individuals prefer to watch thriller movies while others …

A Guide to A/B Testing of Focal Points 19 April 2022

  When it comes to designing a page, the principles of focal points play a vital role in how the audience perceives your interface. Make it a bit cluttered and navigation becomes a pain point irking users, make it over minimal and the interface looks empty. Having the right balance is the key, but hitting …

Music Recommendation System – Revolutionizing the Music Streaming Industry 18 April 2022

  The Global music industry’s worth is estimated at 130 billion US dollars. With the rising popularity of several music streaming platforms such as Spotify, Youtube Music, and Amazon music, the industry is expected to grow exponentially. With the ever-rising demand for online music streaming services, there comes the need of personalizing the user experience …

Role of Recommender System in Matchmaking 11 April 2022

  A huge number of online dating platforms have been listed over the internet. The majority of people are found browsing through these platforms and communicate frequently to find a perfect match for them. With a vast number of users, the problem of information overload arises and this might affect user experience on various platforms. …

What is a Product Recommendation Engine and How Does it Work? 11 April 2022

  Ecommerce businesses nowadays offer a wide variety of products or items to their customers. Consumers on the other side are flooded with lots of choices to select from. The product recommendation engine has helped customers save their time going through all of the items sitewide and find the products they need quickly and easily. …

Use of AI Recommendation in the Gaming industry 29 March 2022

  Gaming industry is witnessing rapid growth recently and will continue to expand exponentially. It is expected by 2025 the industry may grow to 300 billion dollars. With ever-increasing players, companies operating in the gaming industry are doing their best to develop the products and improve customer engagement.  AI-powered recommendation systems have a huge impact …

How Does Product Recommendation Help Shoppers Find Their Favorite Products? 25 March 2022

  A wide number of people have shifted from traditional in-store purchases to online purchases. They are loving the personalized buying experience that is making them feel like they are the single most important customer for any particular business. All this is possible only because of product recommendations. It enables businesses to enrich customer engagement …