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Rise in US streaming services surged subscriber count up to 340 million 13 April 2021

  As per reports, the number of OTT subscriptions in the US have now surpassed the total population of the country.The US viewers subscribe to almost five or more OTT players and have switched their entertainment channel from pay-TV to video streaming services. A study stated that 57% of internet users prefer VOD services to …

Kids and Animation Content Viewership continues to grow in OTT platforms 09 April 2021

  As per reports, 60% of Netflix subscribers prefer to binge-watch kids and family content monthly. Animation content also witnessed a surge of 10% in its demand. The pandemic shut down schools which shifted the interest of the children from offline to online. While parents are distressed about screen time, they are also having an …

Netflix obtains the streaming rights of Sony Pictures 09 April 2021

  Netflix and Sony Pictures have signed a four-year deal where the OTT player will acquire the US rights to stream Sony movies and become the video on demand platform to showcase those movies after a theatre release. The advantage this partnership holds is online viewers will have the access to view latest content. Scott …

Disney Plus to launch in Korea 08 April 2021

  Disney Plus confirmed the news of their launch in Korea to engage with their local firms. The OTT player will focus on the creation of original content to raise the competitive standards. It is also in talks with the local firms to sign partnerships, however, the search is still in progress. The launch is …

71% Surge in OTT Viewing since COVID-19 Pandemic 08 April 2021

  The pandemic has shut all forms of entertainment avenues, but content consumption remains unhindered thanks to OTT platforms. Since the lockdown, OTTs are on the rise with a 71% surge in paid streaming services. 55% of online viewers prefer streaming on-demand content which is why OTT players such as Netflix and DisneyPlus are growing …

Sony upgrades its cameras to offer high quality professional live streaming 07 April 2021

  Electronic Giant, Sony has upgraded its cameras to deliver professional level high quality live streaming services. Sony is keen to focus more on the current growing sectors in which OTT is one of them. They aim to walk with new technology creations and offer what the current market requires. Mukesh Srivastava, Head of Digital …

Sydney Opera House to stream virtual performances with the launch of ‘Stream’ 07 April 2021

  Sydney Opera House confirmed the news of launching an online streaming platform, ‘Stream’ to continue displaying performing and digital arts. The art center which was closed due to the pandemic came into the limelight with their decision to stream virtual performances in real-time. There will be both a freemium and rented model available to …

Viacom CBS Networks International Acquires Chilevision to expand users entertainment options 06 April 2021

  Viacom CBS Networks International has procured Chilevision to expand in the Latin American sector. The acquisition aims to offer online viewers a varied number of entertainment choices to binge watch as well as increase the demand for Spanish content simultaneously. Raffaele Annecchino, President and CEO at VCNI stated, ‘’Latin America is one of the …

Netflix becomes the first SVOD Platform to take home the SAG Ensemble Award 06 April 2021

  Netflix proved to be the savior for on-demand viewers during the pandemic as it won multiple awards in the 27th Annual Screen Actors Guild Awards. Apart from this, the OTT Player also received four more awards in the television category.  The victory of being an SVOD platform that airs great content was witnessed by …

Samsung joins ‘OTT’ with Samsung TV Plus 05 April 2021

  Samsung launched Samsung TV Plus as a streaming service that is now available to video on-demand viewers. The OTT Platform comes with 27 channels out of which 22 are global channels and the remaining 5 are domestic.  The Samsung TV Plus is available only for Samsung smart TV Models launched between 2017-2021. The functionality …