Home Depot adopts Live streaming, redeems 86% increase in sales 13 April 2021

  The pandemic boosted the decision of Home Depot-like minds to make the switch from in-store workshops to live streaming workshops. Live streaming has impacted the brand for the better with a move from five workshops a month to live … Continue reading

Rise in US streaming services surged subscriber count up to 340 million 13 April 2021

  As per reports, the number of OTT subscriptions in the US have now surpassed the total population of the country.The US viewers subscribe to almost five or more OTT players and have switched their entertainment channel from pay-TV to … Continue reading

How to Start a Subscription Business: A Detailed Guide 09 April 2021

As per a McKinsey report, the subscription business is set to reach $473 billion by 2025 and it is here to stay. So, if you are a successful business owner tapping into the online business space for the first time … Continue reading

Kids and Animation Content Viewership continues to grow in OTT platforms 09 April 2021

  As per reports, 60% of Netflix subscribers prefer to binge-watch kids and family content monthly. Animation content also witnessed a surge of 10% in its demand. The pandemic shut down schools which shifted the interest of the children from … Continue reading

Netflix obtains the streaming rights of Sony Pictures 09 April 2021

  Netflix and Sony Pictures have signed a four-year deal where the OTT player will acquire the US rights to stream Sony movies and become the video on demand platform to showcase those movies after a theatre release. The advantage … Continue reading

Disney Plus to launch in Korea 08 April 2021

  Disney Plus confirmed the news of their launch in Korea to engage with their local firms. The OTT player will focus on the creation of original content to raise the competitive standards. It is also in talks with the … Continue reading

71% Surge in OTT Viewing since COVID-19 Pandemic 08 April 2021

  The pandemic has shut all forms of entertainment avenues, but content consumption remains unhindered thanks to OTT platforms. Since the lockdown, OTTs are on the rise with a 71% surge in paid streaming services. 55% of online viewers prefer … Continue reading

Sony upgrades its cameras to offer high quality professional live streaming 07 April 2021

  Electronic Giant, Sony has upgraded its cameras to deliver professional level high quality live streaming services. Sony is keen to focus more on the current growing sectors in which OTT is one of them. They aim to walk with … Continue reading

Sydney Opera House to stream virtual performances with the launch of ‘Stream’ 07 April 2021

  Sydney Opera House confirmed the news of launching an online streaming platform, ‘Stream’ to continue displaying performing and digital arts. The art center which was closed due to the pandemic came into the limelight with their decision to stream … Continue reading

Viacom CBS Networks International Acquires Chilevision to expand users entertainment options 06 April 2021

  Viacom CBS Networks International has procured Chilevision to expand in the Latin American sector. The acquisition aims to offer online viewers a varied number of entertainment choices to binge watch as well as increase the demand for Spanish content … Continue reading