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Cord Cutters - Latest updates on Cord Cutters

Cord-Cutting Rate Continues to Grow in the US

According to Leichtman Research Group’s report, video streaming services including Netflix, Hulu, and Prime Video kept soaring across the US market at the end of Q4 2018. Netflix gained 58.5 million paid subscribers, up from 52.8 million the previous year. While Hulu witnessed a 48% increase in its customer base, resulting in 25 million active …

Subscription Pricing influences Purchase Decisions in Streaming Industry

According to a recent survey by BroadbandNow, 56.9% of people who access streamed content for video entertainment are motivated by price. And 38.9% of consumers, who are less influenced by price prefer using both cable and streaming services. Compared to traditional TV customers, streaming-only users are more concerned about the total cost of service, and …

Roku – 2018’s Best Cord Cutter Streaming Device

2018 was solely the year of cord-cutting streaming devices. As 2019 is closing in, Roku has been voted as the best streaming device of the year. Reports have shown that with 56.3% vote, Roku Players and Roku TVs are leading the market. It has even trailed behind Fire TV at 21.2% and Apple TV at …

Channel Master launch Stream+ to targets cord-cutters

Channel Master has officially launched Stream+, an OTT device powered by Android TV to cater to cord-cutters. The device supports both OTT apps as well as TV channels that can be captured for free, over-the-air. Stream+ is being offered at an introductory price of $99 that includes two tuners, a USB 3.0 port, integrated voice …

Why you should start selling your videos online right away!!

Cable TV has been the most preferred way to get quality television content for decades now. However, there has been a shift from traditional viewership towards streaming services. Viewers have realized that despite its tasteful content, cable TV subscription is turning out to be heavy on their wallets. With the rise of streaming services, one …

Cord cutters, cord-nevers trends

Cord-nevers are those who have never paid for a traditional TV connection. Cord-cutters are those who have had a standard TV subscription at some point but who no longer have one currently. According to a study from GfK MRI Cord Evolution, both cord cutters and cord nevers watch shows on Netflix, all 10 of the …

49 hours of TV watched every month in Homes that have OTT services – ComScore

According to data presented by ComScore, 51 million households consume TV programming via streaming video services that represents a 16% rise in 6 months. Viewing habits data was also revealed by ComScore. Some of its findings were: – On an average 49 hours of TV is watched per month spread over 15 days, in homes …

Piracy on the rise with the ongoing transition to OTT Services

As per Time Warner’s quarterly earnings report in early May, investors took a blow with a 2% drop in TV network ad sales for Time Warner’s Turner division and video head counts from multichannel video programming distributors (MVPDs) during Q1. Phenomena like these are connected to the paradigm shift from traditional pay TV to over-the-top …

Cord Cutters lean towards Netflix

As reported by ComScore in April, the most popular streaming platform among cord cutters is Netflix with 75% of over-the-top enabled households subscribing to the SVOD service. As per the new data from ComScore, although Netflix is still the king among OTT viewers, Hulu is keeping viewers more engaged. MarketingCharts shared ComScore’s latest update that …

Cord cutting – History, Current Scenario and What to expect in the future

Cutting the cord or canceling your cable or satellite TV service in favor of a streaming service seems to be the trending topic these days. Cord-cutting is an actual phenomenon. It implies dumping a traditional TV subscription or cable service to switch over to a streaming service to consume your content or watch TV programs …

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