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comScore plans to measure OTT viewing 15 May 2017

comScore has launched comScore OTT Intelligence which is a combined service to measure U.S household viewing of over-the top (OTT) content on TV screens. The Company’s proprietary : Total Home Panel – a research panel that measures consumer behavior across … Continue reading

Distribution for Youtube TV, Hulu, other OTT Services to be done by CBS and Affiliates 11 May 2017

CBS is expanding distribution of its network programming content on OTT services like YouTube, Hulu and CBS All Access. Access to new and emerging digital distribution platforms enables viewers to access their favorite local programs as well as hit CBS … Continue reading

About 1/3rd of free OTT trials lead to a paid subscription 09 May 2017

About 37% of OTT free trials result in conversion to a paid subscription , according to new connected entertainment research by Parks Associates. According to the research firm, more than 1/4th of households in U.S with broadband connectivity that signed … Continue reading

Samsung introduces VOD Apps for it’s Gear PhoneCast VR 09 May 2017

Samsung is providing new apps into the headset that serve as a guide to how traditional 2D content can work inside VR. A beta version of Samsung PhoneCast VR was launched this week. This free app puts users in a … Continue reading

Hulu and Twitter launch their respective live video streaming services 08 May 2017

Hulu’s live TV streaming service has been launched in beta in the U.S. which includes more than 50 live and on demand channels, priced at US$39.99 (€36.60) per month. Viewers that subscribe to this package also get Hulu’s existing $7.99 … Continue reading

Consumers subscribing to multiple streaming services are on the rise 06 April 2017

According to a recent report by 451 Research, about a fifth of US consumers are paying for more than one streaming services. The research noted that 19% streaming users subscribed to three or more OTT platforms, which is four points … Continue reading

BBC World News launches OTT with Hulu Japan 03 April 2017

BBC is launching a live stream of its 24 hour international news channel BBC World News on a SVOD service Hulu Japan. This launch makes it the first ever linear channel live broadcasting on an SVOD service in Japan, making … Continue reading

64% of Adults Use an SVOD Service 20 March 2017

According to TiVo’s Q4 2017 pay TV and online video trend report, subscription video-on-demand (SVOD) viewing is increasing at a fast rate having 63.8 % adults using at least one service. This is an increase of 8.4 % from the previous … Continue reading

Netflix And Hulu to Arrive on Nintendo Switch 14 March 2017

The recently launched Nintendo Switch did not come with any video streaming service at the time of its launch. However, in a recent interview with The Washington Post Nitendo America’s president Reggie Fils-Aime stated that these services are on the horizon … Continue reading

YouTube to launch paid TV on-demand Service 02 March 2017

Targeting cord cutters, the Google owned video platform is now all set to take on the OTT platforms like Netflix and Hulu and launch a subscription video on demand service – YouTube TV offering a collection of on-demand TV channels. … Continue reading