No industry has reached such a level of justification with their name other than OTT, which means Over-the-top. The reason behind this is quite prominent – users can stream their favorite contents devoid of any barrier such as time, location, or purchasing value. And if the OTT service is launched using Muvi’s platform, content owners can overrule the device barrier as well because it supports multi-device channel. Check out Muvi’s complete range of streaming solutions, now!

OTT - Latest updates on OTT

Netflix signs content deal with NBC 16 January 2018

Netflix and NBC Olympics have joined hands for a preview of the upcoming Winter Olympics 2018. The aim of the show is to hype up the audience prior to its February 9th commencement. The association will introduce athletes to the … Continue reading

Roku aims to continue growth momentum 12 January 2018

Roku had a phenomenal year in 2017 where it clocked a whopping 19 million active users, up from the 16.7 million at the end of the third quarter. A major share of this feat goes to its strong foothold in … Continue reading

U.S. Hispanic, Latin American SVOD markets drive Imira Entertainment 12 January 2018

Spanish distributor, Imira Entertainment raked in some amazing sales figure, all thanks to the Latin America and the U.S. Hispanic market where Imira has consolidated a strong position as a content provider over the years. Imira is also going strong … Continue reading

Discovery partners Netflix for new channel 12 January 2018

Discovery teams up with Netflix for its new Indian channel Discovery JEET which will be distributed by the later across 190 countries after the channel goes live on 12th February. In its first year, Discovery JEET is set to have … Continue reading

4K streaming, Augmented Reality, and other OTT trends in 2018 11 January 2018

The year 2017 bade adieu in style with the sensational $52 billion acquisition of Fox by Disney. While the entertainment industry is yet to get past the historical event, 2018 has come up with more promises, bigger expectations and not … Continue reading

OTT video delivery trending hot in the MENA region 11 January 2018

According to reports, OTT content will generate revenue worth of $1.75 billion by 2022, four times the number recorded in 2018. This number is not surprising as OTT content has been gaining popularity across the globe, thanks to the cheaper … Continue reading

Netflix dominates UK SVOD market 11 January 2018

While Netflix and Amazon have not officially come up with territorial subscriber data, according to a report from the Broadcasters’ Audience Research Board, Netflix has a strong dominance over Amazon in UK SVOD market. However, Amazon registers a better growth … Continue reading

Global Users spend 5 hours in watching videos per day 11 January 2018

According to a report straight from the CES event in Las Vegas, global media consumers spend 5 hours a day in consuming videos which are 20% of their waking life. The survey that included 8500 pay-TV and over-the-top (OTT) subscribers … Continue reading

Marketers now exploring advertising options on video-on-demand content 10 January 2018

According to a senior Nielsen executive, US marketers are now warming to advertising on video on demand. Through Nielsen’s total audience framework, TV networks, marketers, and media planners measure TV ratings up to 180 days. The framework also measures across … Continue reading