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French audience prefer SVoD content

According to research reports, around 30 percent of the country’s online population are willing to watch SVoD content. An estimated 13.6 million French consumers (aged 6+) have watched SVoD content, up by 10 percentage points since December 2017.  The report further states that eight out of ten SVoD users access their subscription services on a …

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Netflix ventures into UAE territory with du, and Virgin Mobile

US video streaming giant, Netflix has signed an agreement with Emirates Integrated Telecommunications Company (EITC) for providing content to UAE users. Under this agreement, Netflix’s subscription video-on-demand (SVOD) content will be available across the operators’ TV and mobile services, beginning this month. The deal will allow Virgin and du mobile users to pay for Netflix …

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Netflix plans to boost investment in France

Netflix Inc. is planning to increase its investment in France. The video streaming giant is expanding its footprint internationally by launching new office in Paris, after Amsterdam and London. Currently, Netflix has 3.5 million subscribers in France. As part of its investment, Netflix is all set to announce new French series and acquire new French …

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African American consumers adopt streaming services

African American consumers have espoused technology to a great extent which has now unprecedented impact on the country’s economy, culture, and society, a study reveals. African Americans participate more than other ethnic groups in the country when it comes to video streaming, audio streaming, gaming, owning a smartphone, adopting technology etc. The study also says …

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HOOQ targets Indian territory, plans to double investment on online video content

Singapore based video-on-demand streaming service HOOQ is looking to double its India investments as it focuses primarily on English premium video content. The recent growth of Indian OTT video market has prompted many VOD platforms like Netflix and Amazon Prime to invest on original content. According to research reports, India is expected to be among …

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Twitter Is Launching Audio-Only Broadcasting In Periscope on iOS

Following Facebook’s footsteps, Twitter is introducing testing audio-only streaming to Periscope on iOS with same plans for Android in the pipeline. The feature will benefit users who are camera-shy and also publishers who do not have the technical setup to live stream video. Video streaming might be the most popular, but audio-only streaming or live …

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SVOD platform iflix partners with Wattpad to boost Indonesian content

Subscription video-on-demand or SVOD platform iflix has signed a strategic deal with global entertainment platform, Wattpad for an extensive content production. Under this agreement, iflix will co-produce original films related to some of the six million Indonesian story uploads on Wattpad. With more than 9 million users streaming an average of 40 million minutes per …

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Top 7 Ways Blockchain can Reinvent Media & OTT Industry

Blockchain has taken the business world by storm. People are talking about cryptocurrencies more than ever and bitcoin is just the tip of the iceberg. According to reports, approximately $1.3 billion has been invested as of now in 2018 only with venture-backed blockchain and cryptocurrency startups are mushrooming across silicon valley. While the banking industry …

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Netflix achieve payback on each new U.S. subscriber after 11 months

According to reports video streaming giant, Netflix’s cost of adding new subscribers in the U.S. is now $100 per net new subscriber. Netflix’s 14% expenditure is on marketing costs today. With increasing marketing spend coupled with falling subscriber growth in its native place mean, the online streaming service takes 11 months to achieve payback on …

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iflix wins Best OTT Video Service at Telecom Asia Awards

iflix, Malaysia based OTT platform bagged the Best OTT Video Service at the 21st Annual Telecom Asia Awards. Asia’s longest running and most prestigious telecom industry awards was themed “Getting real with digital”. The award show honor service providers and operators in Asia who propose new and innovative business models. iflix is available to over …

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