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Why you should start selling your videos online right away!! 16 August 2017

Cable TV has been the most preferred way to get quality television content for decades now. However, there has been a shift from traditional viewership towards streaming services. Viewers have realized that despite its tasteful content, cable TV subscription is turning out to be heavy on their wallets. With the rise of streaming services, one …

10 Tips for Selecting the Right Video Streaming Platform 30 September 2016

It’s amazing how technology has come a long way from the early days of exchanging messages to where we now do “Live Video” instantly and easily within a matter of seconds! You can share just anything and everything to a worldwide audience in an instant, without needing to understand how the streaming technology works. Content …

HBO To Optimize Video Streaming Quality With Conviva Partnership 06 January 2016

HBO has turned some of its attention to optimizing its video streaming service. The cable television network will improve the quality of HBO Now thanks to technology from video analytics and optimization company Conviva. HBO will work with Conviva’s optimization technology and experience management platform to gather data on how well (or not) HBO Now’s …

How Netflix and Amazon Changed The Game In 2015 31 December 2015

This year, in lieu of the traditional Best Of Lists, we thought it would be fun to discuss how streaming platforms became the first choice for critically adored and highly anticipated content. The Mindy Project moved from Fox to Hulu; Aziz Ansari’sMaster of None went straight to Netflix. This year, streaming platforms positioned themselves as …

Multichannel Video Providers See Uptick, Not Cord-Cutting 18 May 2015

Multichannel video providers can relax — at least for this quarter. The top 10 multichannel video providers added 54,800 subscribers in the first quarter of this year, according to informitv Multiscreen Index.  That is a welcome uptick from a loss of 232,100 in the prior three quarters. Of course, MVPDs might not want to rest …

The ‘Netflix tax’: what your business needs to know 14 May 2015

One of the key inclusions in the Budget is the confirmation that GST rules are to be extended to apply to the importations of digital products and services. This so called “Netflix” tax is designed to ensure that non-resident suppliers (e.g. video streaming servers) of such content pay GST, thereby levelling the playing field for …

aioTV Patent Targets Mixing of TV with OTT 11 May 2015

aioTV, a Denver-based maker of video streaming software and HDMI “pass-through” boxes, said it has scored a patent for metadata normalization and video playback, elements that can help MVPDs and other providers offer a blend of linear, on-demand and OTT video services. The patent (U.S. No. 9,027,065) describes a “Method and system for creating video …

Programmatic Ad Technology Proliferates 08 May 2015

Reports that Comcast might acquire Visible World, a programmatic TV ad platform provider, put a spotlight recently on the overhaul taking place in the video advertising world. Shortly after that announcement, the beam intensified when Nielsen bought eXelate, a data firm focused on digital advertising. These deals—and a slew of similar alliances—are reshaping the TV …

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