Wiki

Explanation of terms and acronyms related to the media and broadcasting world. Updated every week!

Bandwidth

Bandwidth is well-defined as the volume of data that can be transmitted from one point to another in a fixed amount of time. Usually, the bandwidth is expressed in bytes per second or bits per second(bps) for digital devices. Different bandwidths are required for different applications. For example, standard definition (SD) video (480p) works at 1 megabit per second (Mbps), however, high definition (HD) video (720p) works around 4 Mbps, and HDX (1080p), more than 7 Mbps. Primarily, there are…

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Aspect Ratio

Generally, aspect ratio is used to determine the proportional relationship between the vertical and horizontal sizes of computer graphics. Aspect ratio is represented by the symbolic notation: X:Y. The values of X and Y are not the real width and height of the image, but describe the proportional relationship between them. For instance, usually movies are shot with a wide-angle lens, typically have an aspect ratio that is 16:9. That means, the width of the image area is almost double of…

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Codec

Codec is the blend of two words i.e. coder and decoder (co + dec). A codec encodes a signal or a data stream for storage and transmission, probably in encrypted form and the decoder function converses the encoding for editing or playback. Codecs are mainly used to compress the large video and audio files to transmit flawlessly over the internet. At the users end the video/audio files are decoded for viewing. Most commonly, codecs are used in streaming media, video…

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Metadata

Metadata is data that provides basic information about other data. It makes tracking and working with specific data easier. For example, a video may include metadata which describes the name of the video, duration of the video, record/release date of the video, genre of the video, category of the video and more. Likewise, there are different metadata for audio and physical goods. With having the aptitude to filter through, metadata makes it much easier to find a specific content. There…

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Upcoming Webinar

Microdrama Decoded: Unlock the Future of Short Drama Apps and How to Launch Them
Microdrama Decoded: Unlock the Future of Short Drama Apps and How to Launch Them

Short-form storytelling is exploding—and vertical microdrama apps like ReelShort and DramaBox are leading a content revolution. As global audiences shift toward snackable, mobile-first narratives, content creators and streaming providers are racing to launch platforms that cater to this next-gen viewing trend.

In this webinar, we’ll decode the fast-rising world of microdrama streaming apps—what’s fueling their popularity, current trends, how they’re monetized, and what technical architecture makes them scale. You’ll gain actionable insights into how to build and launch your own vertical microdrama app in minutes—without writing a single line of code—using Muvi Shorts.

From ideation to monetization, we’ll walk you through the product journey, UI/UX elements, and monetization models that drive engagement and revenue in this booming segment.

Things the Webinar Will Cover:

  • Market trends & audience behaviors fueling the rise of vertical microdrama content
  • Key product features that define short-form drama apps like ReelShort
  • Building a fully branded vertical microdrama video app using Muvi Shorts
  • Monetization models: PPV, subscriptions, ads
  • Tools to launch across web, mobile & smart TVs with one-click deployment

 

Upcoming Webinar

July 31

9:00 AM PST

30 Minutes