Launch Mobile & TV Apps With Your Existing CMS

Use your existing CMS, DAM, MAM, website backend, partner portal, or custom content system to power streaming apps without migrating your content.

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Keep Control of Your Content System

Your CMS, DAM, MAM, partner portal, or backend remains the source for content and assets. Muvi syncs the required metadata, asset details, availability, and playback URLs to power OTT apps across web, mobile, and TV.

Keep Your Existing Frontend and Backend

Continue using your own CMS, DAM, MAM, partner portal, website backend, or custom media system to manage content, metadata, media assets, hierarchy, availability, and playback URLs.

Share Only What Each App Needs

Send Muvi the required content metadata, posters, thumbnails, banners, content hierarchy, availability status, and HLS/DASH playback URLs through APIs or supported sync workflows.

Power Selected App Experiences with Muvi

Use Muvi to power the app experiences you need across TV, mobile, and web, while Muvi manages the app layer, users, access, billing, and monetization workflows for the viewer experience.

CMS Sync Integration with Muvi

Your CMS stays the system of record. Muvi syncs the required data and powers selected streaming apps.

What Muvi Adds to Your Stack

Sync Content Through File URLs and MRSS Feeds

Sync Content Through Feeds and File URLs

Share supported file URLs or feed URLs from your existing CMS, DAM, MAM, cloud storage, or partner portal into Muvi, so source assets can remain in your own infrastructure. For structured catalog updates, MRSS feeds can sync metadata, hierarchy, availability, thumbnails, banners, and playback details into Muvi without repeated manual uploads or full content migration.

Launch a Branded OTT App Ecosystem Without Rebuilding Your Backend

Bring your existing content system to viewers through white-labeled streaming apps across mobile, TV, and web. Muvi helps deliver a consistent branded experience across devices while your backend continues to manage the core content and asset workflow.

Give Viewers the OTT Features They Expect

Muvi helps turn content from your existing backend into a polished streaming experience with smooth playback, offline downloads, multilingual support, and viewer-friendly navigation across mobile, web, and TV apps.

Manage Payments and Billing With Muvi

Handle app payments, subscriptions, billing status, and viewer access through Muvi, so your streaming apps can support premium viewing without depending on your existing backend for billing workflows.

Monetize Content Your Way

Offer flexible monetization models across your streaming apps, from subscriptions and pay-per-view to gated premium access, so you can package and sell content based on your business model.

Protect Content Across Every Connected App

Support secure playback, DRM-ready workflows, watermarking, user access rules, and premium viewing controls, so the right audience can access the right content across every connected app.

Enrich Your Content With Alie AI

AI Subtitles

Generate subtitles for your synced videos with automatic primary language detection and support for 130+ languages in formats like SRT and VTT.

AI Translations

Translate primary subtitles into 75+ languages, helping your content reach viewers across more regions and language preferences.

AI Metadata

Auto-generate titles, descriptions, tags, and content details to make synced content easier to organize, publish, and discover.

AI Chaptering

Break long-form video or audio into structured chapters with titles and timestamps, making content easier to browse and navigate.

AI Search in Video

Let users or teams search inside videos by word, phrase, or question and jump directly to the relevant moment.

AI Dubbing

Dub videos into multiple languages without traditional studio-heavy workflows, helping expand content accessibility for global audiences.

Explore All AI Features

Your Integration Path Starts With Your Existing Setup

Before implementation, Muvi reviews your current systems, APIs, playback setup, authentication model, billing flow, sync frequency, and app requirements to define the right integration approach.

System and API Review

Evaluate your CMS, DAM, MAM, partner portal, backend, API documentation, content structure, and metadata fields.

Playback and CDN Validation

Confirm how videos are hosted, whether streams are HLS or DASH, and how playback URLs will be used inside Muvi-powered apps.

Access and Monetization Logic

Define how users, authentication, entitlements, billing status, or third-party access validation should work across apps.

Sync Scope and Rollout Plan

Decide what needs to sync, how often updates should happen, and whether a POC is needed before full implementation.

Have a Different Hybrid Setup

Have a Backend Need a Frontend

You already have your own CMS, DAM, MAM, partner portal, or custom backend, but need a viewer-facing OTT experience on top of it. Muvi can help turn your existing content and access workflows into app-ready web, mobile, or TV experiences.

Have a Frontend Need Backend Workflows

You already have a custom frontend, but need backend workflows for content management, playback, users, access control, monetization, or AI-powered content readiness. Muvi APIs can support the backend layer based on your integration scope.

Frequently Asked Questions

Yes. With our Media Sync, your existing CMS, DAM, MAM, website backend, or custom media system can remain the primary source of truth. Muvi syncs the required metadata, user access data, entitlements, and playback URLs to power selected streaming apps without moving your video files.

No. Your video assets can continue to stay in your existing cloud storage and CDN. Muvi-powered apps can use your third-party HLS or DASH playback URLs directly, so you do not need to upload or re-host videos on Muvi.

Muvi can sync user identity, authentication mapping, and entitlement data from your existing system. Based on this synced access information, Muvi-powered apps can validate which users are allowed to watch specific content.

Yes. Your current payment and billing workflow can remain unchanged. Muvi can sync billing status, subscription access, and viewer entitlements from your existing billing system, so the apps can enforce premium access without changing how payments are processed.

It is an ongoing integration between your existing system and Muvi. The final setup depends on your APIs, sync frequency, content structure, user workflow, billing model, and app requirements. Muvi usually reviews these details during technical discovery before confirming the final scope and timeline.

Get Your Streaming Apps Today!

Our experts will understand your use case and provide a detailed walkthrough of the apps and process.