Over The Top (OTT)

US households with Subscription Video on Demand service on the rise 26 July 2017

According to a research from Leichtman Research Group, Inc (LRG), 64% of all US households have a subcription video on demand (SVOD) service from one of the three big players namely Netflix, Amazon Prime and / or Hulu. 51% of … Continue reading

Hulu subs likely to end their linear TV service 25 July 2017

Cord-cutting is increasing for customers of OTT service Hulu , with the biggest Q1 drop in pay TV subscribers as reported by researcher M Science, according to whom, Hulu subscribers are more likely to discontinue their cable, satellite or telco TV … Continue reading

Amazon devices to offer Hulu’s Live TV service 25 July 2017

Hulu’s new live TV streaming service will be available on Amazon devices like the Fire Stick and the Fire TV box. Hulu viewers will be upgraded to Hulu’s new user interface and will also be able to subscribe to Hulu … Continue reading

OTT devices and services market expected to reach $165.13 billion by 2025 25 July 2017

As per a new report by Grand View Research, Inc, the global (over-the-top) OTT services market is estimated to reach upto US $165.13 billion by 2025. The increasing penetration of mobile devices including smartphones and tablets and technological advancements in … Continue reading

Netflix content library worth $12 billion 25 July 2017

Despite talks about how quickly Netflix is burning through cash, the top ranked SVOD provider is seeing tremendous growth in the value of its content library. As per Morgan Stanley estimates, Netflix’s program library was worth $12 billion at the … Continue reading