Market Surveys, Studies, Research & Polls

Social Video influences Consumer Purchasing Behavior 13 February 2017

A recent research has revealed that three quarters, some 74% of consumers are watching some or the other form of video content on social media, which is positively affecting their purchasing decision making, especially that of millennials. 18-25 year-olds are … Continue reading

Content Availability to lead 110mn VR Device Shipments by 2021 13 February 2017

After having declared as a content-starved market, the virtual reality (VR) is going to experience a swath of new and compelling content choices, according to a recent ABI research. In its AR & VR devices report, ABI forecasts the total VR … Continue reading

AIS brings Google Chromecast & VOD to Thailand 13 February 2017

Truvision’s Advanced Info Service (AIS) in Bangkok is planning to bring in a game changing move for mobile and digital OTT services to Thailand with Google’s Chromecast digital streaming dongle. AIS is also hoping to add HBO to their VOD … Continue reading

YouTube incrementally rolls out Mobile Live Streaming 10 February 2017

Having launched the beta version in June 2016 for only selected creators, YouTube is now allowing live video streaming on mobile for all creators with more than 10,000 followers and slowly for all users. Google’s online video division has also enabled … Continue reading

Live mobile video to grow 39-fold by 2021 10 February 2017

According to Cisco’s 11th annual Visual Networking Index (VNI) Global Mobile Data Traffic Forecast (2016 to 2021), 5.5 billion of the global population will be using mobile phones, more than the bank accounts (5.4 billion), running water (5.3 billion) or landlines (2.9 … Continue reading