Industry Updates

Video Streaming attracts 710 Million Mobile Internet Users in China 08 September 2016

Mobile internet users in China have shown huge interest in listening to music and using video streaming services while on the move. According to a recent study, people spent an average of 112 minutes on their smartphone, out of which 32% … Continue reading

Snapchat to make $1 billion ad revenues by 2017 08 September 2016

Snapchat, the biggest social platform for streaming live stories has expanded its advertising portfolio to include a variety of live streaming video ads along with sponsored geofilters and sponsored lenses. According to an eMarketer report, the messaging service is set to make $935.5 million … Continue reading

VOD services from YouTube, Netflix are Hit in Brazil 07 September 2016

According to a recent report from August 2016, over 80% of internet users in Brazil use YouTube to watch their favorite video on demand content online. Whereas, Netflix was used by 71% respondents in the same duration. Also, one in … Continue reading

Kids Drift more towards Linear TV: Study 07 September 2016

According to a new research from Viacom, linear TV is still the most popular medium for kids to consume video content. The research states that kids around the world use an average of five sources to watch TV, and 90% … Continue reading

75% of LATAM Pay TV providers offer IP based OTT services 07 September 2016

According to a recent report, one in every six Pay TV providers have launched their own OTT service offerings in last five years and over 75% of them already providing IP based services. The report states that 70% of these Pay … Continue reading

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