OTT Services Show High Churn Rates, Finds Parks Associates 31 July 2015
Churn rates for over-the-top video services are high, says market research company Parks Associates. This shows that U.S. households are experimenting with their options, Parks concludes. According to Parks research, 4 percent of U.S. broadband households have cancelled their … Continue reading
Majority of English TV viewers engage with second screen 31 July 2015
More than half of English TV viewers in Canada have engaged in some form of second screen interaction, such as looking up something about a TV show while watching it, and almost one-third have engaged in “social TV” activities, … Continue reading
Time Watching Videos Online Will Rise To An Hour A Day 31 July 2015
People around the world will be spending an average of almost an hour a day watching online video by the end of next year, and more than half of that will be spent on a mobile device, according to … Continue reading
A TV Behemoth Is Born: The Extraordinary Numbers Behind The AT&T-DIRECTV Mega Deal 31 July 2015
After months of deliberation, the Federal Communications Commission last week formally approved AT&T’s purchase of DIRECTV. Not surprisingly the two companies have wasted no time since then in completing the $49bn deal – which means the US is now host … Continue reading
Comcast Wants to Expand its Content Kingdom 31 July 2015
Apparently Comcast doesn’t think its media empire is big enough. According to The Wall Street Journal, the company is in talks with Buzzfeed, Vice Media and Business Insider as it mulls investing in the media companies or making a purchase to … Continue reading