Industry Updates

Viewers want OTT on TV, says Roku 30 April 2015

Migration of video to OTT is a genuine global trend, but viewers still prefer to watch that video on TV, according to Ed Lee, vice-president of content for Roku. Speaking at TV Connect yesterday, Lee noted that OTT leader Netflix’s … Continue reading

Video Creators Look for Piracy Solutions to Protect Breakout Hits 30 April 2015

For computer shoppers in the late ’90s, it was all about the megahertz. Does this model have 266MHz? 300MHz? Is it a screamer at 500MHz? Every bump up represented a huge boost in computing power. At a certain point, however, … Continue reading

80% of Millennials Watch TV Shows Because of Shared Online Promos 30 April 2015

It looks like the pathway to watching a TV show for millennials starts on the internet. According to a recent study from Unruly, “The Science of Sharing: TV Promos and the Millennial Shift,” 80% of this demographic are likely to … Continue reading

Trailing Netflix and Amazon, Hulu Looks for First Original Hit 30 April 2015

After seven years online and two turns on the auction block, Hulu is looking for its first original hit. The VOD service, owned by 21st Century Fox Inc., Walt Disney Co. and Comcast Corp., offers an array of popular shows that … Continue reading

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