Private Content & Playlists

Private Content & Playlists enable content owners and administrators to control who sees what on their platform.
You can restrict access at two levels of control — individual content or curated playlists — ensuring sensitive, premium, or exclusive media is visible only to authorized users.
- Assign playlists to specific users
- Restrict individual videos with manual or plan-based access
Granular Access Control Built for Real Platforms

Content-Level Private Access
Control visibility at the individual content level, so specific videos or assets are accessible only to the users they’re intended for.
- Keep sensitive or premium content completely hidden from public discovery
- Control access through subscription or pay-per-view plans
- Automatically align content visibility with active subscriptions


Playlist-Level Private Access
Control access at the playlist level, so curated collections are visible only to selected users.
- Keep entire playlists hidden from public discovery
- Grant access manually to specific users
- Deliver structured collections such as courses, programs, or curated libraries


Personalization & Exclusivity
Create content experiences that feel intentional and relevant, not generic.
- Show users only the content and playlists they’re authorized to access
- Reduce noise in discovery and focus attention on relevant content
- Increase engagement by making premium or sensitive content feel truly exclusive


Content Security & Control
Protect sensitive and premium content without adding operational complexity.
- Keep restricted content and playlists visible only to authorized users
- Ensure private content remains hidden from discovery, search, and direct access
- Maintain full control without restructuring libraries or disrupting workflows

Private Content vs Private Playlists
| Aspect | Private Content | Private Playlists |
|---|---|---|
| Level of control | Individual videos or assets | Curated collections |
| Primary purpose | Plan-based, entitlement-driven access | Structured content delivery |
| Access model | Plan-based entitlement (optional manual assignment) | Admin-assigned (manual) |
| Visibility behavior | Visible only when the user has a valid entitlement | Visible only when explicitly assigned by the admin |
| Automation & scale | Automatically aligns with active subscriptions and plan changes | Requires manual admin action |
| Monetization alignment | Designed to work with subscriptions and PPV | Not inherently plan-driven |
| Best suited for | Premium, sensitive, or user-specific content | Courses, programs, curated libraries |
Flexible Access That Stays in Sync
- Automatically align content visibility with active subscriptions
- Update access instantly when plans are assigned, purchased, or cancelled
- Reduce admin effort while keeping access accurate and in sync
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