Amid satellite customers drop, DirecTV Now hits 1.5 million subscribers

Roshan Dwivedi Published on : 30 April 2018

AT&T owned subscription streaming service, DirecTV continues to lose satellite TV subscribers to cord cutting although it managed to beef up its total subscribers count to 1.5 million during the same period. The Q4 proved to be a mixed bag for the satellite service as it lost around 188,000 customers with shares tumbled by nearly 6% which was eventually got covered partially by a remarkable increase in the total subscriber count. DirecTV Now gained 368,000 net subs in Q4 in 2017, its best quarter to date.

Randall Stephenson, chairman, and CEO quoted, “ DirecTV Now represents a video product we are convinced will give us growth over the next three years as legacy pay-TV services decline. We’re very bullish on video.”

The telco cited competition from OTT video services and traditional pay-TV rival for the decline in DirecTV satellite and U-verse TV subs in Q4.

Written by: Roshan Dwivedi

Add your comment

Leave a Reply Cancel reply

Try Muvi One free for 14 days

No Credit Card Required

.muvi.com

Your website will be at https://yourname.muvi.com, you can change this later.

I agree to Muvi's Terms & Privacy Policy.

Upcoming Webinar

December 07

8:00AM PST

The Evolution of Streaming: Past, Present & Future with Muvi

Let’s uncover the past, navigate the present, and chart the course for what’s next in the dynamic world of streaming! In this webinar, we’ll embark on a journey through the dynamic landscape of streaming, exploring its roots, current state, and the exciting innovations shaping its future, all while uncovering the role of Muvi in this transformative journey.

Things the webinar will cover:

Introduction to Streaming’s Origins:
- Tracing the beginnings of streaming technology.
- Milestones and key developments that laid the foundation.
Current Streaming Landscape:
- Overview of the current streaming ecosystem.
- Market trends, consumer behavior, and the impact of global events.
Muvi’s Contribution to Streaming:
- How Muvi has played a pivotal role in the evolution of streaming.
- Case studies and success stories highlighting Muvi’s impact.
Technological Advancements:
- Exploring cutting-edge technologies influencing streaming.
- Muvi’s role in integrating and harnessing these advancements.
Content Delivery Strategies:
- Diversification in content types and formats.
- Muvi’s solutions for optimizing content delivery.
Monetization Models:
- Examining varied revenue streams in streaming.
- Muvi’s tools for effective monetization and subscription management.
User Experience and Engagement:
- Enhancing user satisfaction and engagement.
- Muvi’s features for creating a seamless streaming experience.
Future Trends and Innovations:
- Predictions for the future of streaming.
- Muvi’s roadmap and commitment to staying ahead of industry trends.