The DTH arm of India’s biggest telecommunications provider Bharti Airtel launches a new Subscription video streaming service in Bengali named BANGLA HITZ. The new OTT service is now available on Airtel Digital TV for Rs 39 per month for Airtel DTH customers.
The new subscription video streaming service will feature 7 unique Bengali Movies in a day, totaling up to 15-20 unique titles per week. The company further plans to increase the frequency to 4 new premieres every month along with some of the finest musical performances from the region. Currently, in regional catalog, the Indian provider offers SVOD services in Gujarati, Tamil and Punjabi regional languages.