India - Latest updates on India
Disney+ announces its launch in India 01 April 2020
Walt Disney Co announced the launch of its streaming service, Disney+, in India. The much awaited video streaming service is finally going to be available for viewers of a country where online streaming consumption is on a spike. The … Continue reading
India accounts for the highest online content consumption 28 December 2017
India is set to welcome more and more international online content providers and OTT platforms. According to study, India is the largest online content consumption market at a whopping 12.3 hours per week followed by Philippines and Thailand. Japan, however, … Continue reading
Netflix prepares for cable operator tie-ups in Asia 15 December 2017
Netflix said that connected televisions are emerging as a primary viewing device among its subscribers, accounting for 34% of its viewing hours in India. So, the company is eyeing to tie-up with cable TV operators in India as it doubles … Continue reading
Indians consume the most online videos 14 December 2017
Indians watch the most OTT videos in the Asia Pacific region, followed by Thailand and Philippines. India tops the list with 12.3 watch hours of online videos per week, while Japanese are the ones who watch the least at only 6.2 hours … Continue reading
Pay-TV subscribers to hit 1 billion by 2022 07 December 2017
According to a latest study by Digital TV Research, global OTT and pay TV revenues are projected to reach USD 283 billion this year – that’s 18% higher than the 239 billion recorded a year ago. The study that covers … Continue reading
Nat Geo now streaming on Hotstar Premium 04 December 2017
National Geographic has now made its content available on one of India’s premium streaming services, Hotstar. Nat Geo’s curated content will be available to stream for Hotstar users. Local stories from India will also feature in Nat Geo’s library which … Continue reading
Asia Pacific OTT market leaping ahead 24 November 2017
The Over-the-Top (OTT) business in Asia Pacific was unorganized with the presence of geographically focused players such as Hooq, Spuul, BoxTv, etc. It began full-fledged in 2015 with the arrival of Netflix in Japan and Australia, which slowly landed in … Continue reading
India Today launches seven new online channels 31 October 2017
India’s leading news network, India Today launched seven new digital video channels under the brand Mobile Tak (an extension of Aaj Tak), aiming to expand its digital footprint. The company, through its new channels, will focus on video content and … Continue reading
Mobile device viewing higher in India than the global average – Netflix 26 October 2017
Todd Yellin, vice-president of product innovation at Netflix, analyzes how Indian viewing habits are different from that of the US. He noticed how personal taste drives consumption for the Indian user. He said, “when it comes to the device mix … Continue reading
Golden Karavan launched to create a stir in the Indian OTT market 27 September 2017
Golden Karavan which is being touted as the potential Netflix of India is being launched. The company believes that since there is a drought of quality content, combining resources of US and India would enable filling this gap. The service … Continue reading
