Written by: Soumya Sekhar
Asia’s (Video-on-Demand) VOD service Hooq has undergone an increase of tenfold in its subscription. The growth is being attributed to the platform’s focus on offering more Hollywood content at separate price points.
Hooq claims to be curating one of the largest repositories of Hollywood content, including movie and TV show titles from Sony and Warner Bros; and is available at INR 89 per month with a 30-days complimentary subscription.
Salil Kapoor, Managing Director, Hooq India, said, “As soon as there is an episode up in the US, we get it on Hooq. We did it with ‘The Flash,’ ‘Supergirl’ and ‘The Big Bang Theory.’ When it comes to movies, you can watch the latest like ‘Spiderman Homecoming,’ and ‘Wonder Woman’ in Hindi, Telegu, Tamil and English at Rs. 59 only under ‘Hot and Fresh’ category.”