Please wait while we enable your Account

0%

Contacting Amazon Web Services
Deploying Cloud Servers, Storage, Transcoding & Database Servers
Deploying Global CDN
Deploying Firewall & Enabling Security Measures
Deploying the CMS & Admin Module
Deploying Website, Mobile & TV Apps framework
Creating your FTP account
Finishing up all the modules
Preparing for launch

US uses social media for TV discovery – Deloitte Survey

Roshan Dwivedi Published on : 27 March 2017
US uses social media for TV discovery

According to Deloitte’s 11th Digital Democracy Survey, almost half (49 %) of US consumers and nearly 60 % of generation Z, millennials and Generation X subscribe to at least one paid video streaming platform. However the survey notes that despite the growth of paid video streaming services, US consumers spend more time streaming video via free (40%) services than paid (35%).

The survey also found out that 84% of those Americans surveyed use social media to discover new TV content get news and resolve customer service issues.

Written by: Roshan Dwivedi

Add your comment

Leave a Reply

Your email address will not be published.

Try Muvi One free for 14 days

No Credit Card Required

.muvi.com
Your website will be at https://yourname.muvi.com, you can change this later.

Upcoming Webinar
April 25

8:00AM PST

Keep it Secure, Keep it Safe: Tips and Techniques to Protect Your Video Content

Streaming content security has quickly elevated to the number one priority across the industry. That’s because billions are being lost in live event revenue, such as sporting events,…...

Event Language: English
1 hour